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Jobs in Singapore   »   Jobs in Singapore   »   Sales / Marketing Job   »   Salesforce Consulting - Marketing Cloud Functional Manager
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Salesforce Consulting - Marketing Cloud Functional Manager

Pricewaterhousecoopers Consulting (singapore) Pte. Ltd.

As part of PwC South East Asia Consulting's business, we help our clients in solving their most important and challenging business problems. Every day we challenge ourselves to do what matters most for our clients, our people and for the society. We offer the opportunity to be part of a firm that has the purpose of building trust in society and solving important problems, that gives you the opportunity to work with inspiring leaders and talented professionals to deliver outstanding value to our clients in a culture that is diverse, inclusive, collaborative and one that provides exceptional career experience.


About the Team

We believe that challenges are better solved together. That's why you'll join a diverse, global community of solvers - an unexpected mix of people that come together to build trust in society and solve important problems. With us, you are encouraged to lead with your heart and values, and where your unique skills are developed and put to work in unexpected and exciting ways, superpowered by technology.

As a Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution.


About the Role

  • Excellent written and verbal communication skills.
  • Experience with Marketing Cloud configurations and various studios such as content builder, data extensions, dynamic content, email studio and journey builder, mobile studio, personalisation, and customer data platform, Advertising Studio.
  • Translate business requirements into technical solutions within Salesforce Marketing Cloud
  • Provide guidance/coaching/training for Salesforce Marketing Cloud specialists on system configuration, functionality and enhancements as released by Marketing Cloud.
  • Work with functional users to analyze business requirements and provide recommendations for enhanced Marketing Cloud functionality.
  • Perform Marketing Cloud administration activities to support the day-to-day operations of the system.
  • Oversee the execution of marketing campaigns, ensuring accuracy, timelines, and compliance with best practices and regulations
  • Experience working with other relevant MarTech solutions (e.g. Google Analytics, Optimizely, Hootsuite, Adobe Experience Manager)
  • Experience eliciting high-level business requirements and creating detailed functional specs as well as other documentation like requirement traceability matrixes, work-flow diagrams and use-cases
  • Ability to lead team and client meetings and to clearly articulate the solution being developed with all the stakeholders along with ability to walk stakeholders through marketing solutions
  • Experience working with agile methodology
  • Experience in a consulting environment with demonstrated track record of continuing responsibilities, creativity and innovation
  • Serve as the bridge between PM, QA, development and client teams
  • Participate in the creation and execution of test plans, strategies, and communications (e.g. requirement traceability, test scripts, test data requirements, defect management)
  • Design and create training materials (e.g. job aids, reference guides, training manuals)
  • Oversee the management of project documentation

About You

  • 6+ years of experience as a marketing cloud administrator or marketing Cloud Functional Analyst
  • Minimum 6-8 years of experience gathering and documenting requirements
  • Strong background in agile SCRUM agile practices and associated tools (Jira, Confluence, Slack, etc.)
  • Certified in Marketing Cloud Consultant
  • Certified in Salesforce Accredited Professional Certification on Personalization Builder/ Salesforce Accredited Professional Certification on CDP is preferred
  • Experience with any marketing automations tools/platforms
  • General understanding of key digital marketing trends

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