Total 11 branch manager job vacancies in Sales / Marketing category in Singapore

Would you like to do the opening of our Mama Shelter Singapore?

THE MISSION?

Ready to elevate Mama Shelter’s brand to new heights?

The Digital Marketing Manager to be responsible for sustaining and driving the digital marketing plans for Raffles Hotel Singapore and its business units including platforms such as Luxury Consortias, Online Travel Agents (OTA) and Global Distribution System (GDS) as well as provide timely update on hotel developments to all relevant partners.  The role also encompasses the management of all hotel websites, social media channels, hotel online reputation tools as well as to manage the hotel’s influencer engagement programme.

Primary Responsibilities

Drives Digital Marketing Plans For Hotel

• Assists to strategise and execute the hotel’s digital marketing communication plan.
• Ensures high performance on digital campaigns through effective data analytics.
• Supports corporate and brand on digital marketing initiatives.
• Supports hotel’s operations with cross marketing opportunities, leveraging on hotel and brand databases.

Management Of Websites And Microsites

• Manages vendors to ensure delivery of website enhancements and best-in-class customer journeys
• Manages content for hotel main website, microsite and standalone websites for Food and Beverage outlets, Arcade and Spa.
• Ensures SEO and SEM synergies across all websites.
• Drive e-commerce through data analytics and marketing strategies.

Develop Marketing Plans For Luxury Consortias, OTAS And GDS

• Works hand in hand with Revenue Management on management of OTAs communications.
• Oversees collaborations and maximises marketing opportunities with Luxury Consortias, ensuring accurate and timely communications onto platforms.

Drives Social Media Awareness

• Manages, supervises and/or create content for all of the hotel’s social media platforms and drive engagement.
• Management of social media agencies to ensure optimisation of content engagement. 
• Develops a social media influencer programme for all areas of the hotel.
• Identifies potential social media influencers and executes programme to drive hotel’s awareness in the social media space.

Manages Hotel’s Online Reputation 

• Oversees online reputation management through reviewing responses for hotel across multiple platforms in a timely manner.

Other Responsibilities

• Reviews and identifies digital partnership opportunities to support hotel’s operations and business objectives.
• Manages digital reporting tools for hotel and communicates reports internally as well as supervising action plans for improvements where needed.
• Performs any other duties and responsibilities that may be assigned.

Communications & Media Support:

• Assist in formulating and executing communications and media plans across multiple revenue streams.
• Ensure timely and accurate delivery of communications initiatives by coordinating with relevant teams.
• Support the Director in creating positive news to drive PR value across both local and global earned media channels.
• Assist in reviewing and refining communications materials, including sales decks, in-house collateral, press materials, ad copies, and digital assets.
• Support the development of content that showcases the unique features of the hotels, convention centre, dining outlets, and spa.

Campaign & Event Management:

• Coordinate and manage the execution of communications campaigns, ensuring alignment with digital, social, email, and traditional marketing strategies.
• Assist in hosting media, bloggers, influencers, and content creators to secure positive coverage and drive revenue.
• Support the marketing and promotion of hotel-led events to achieve attendance and engagement goals.

 Market Research & Analysis:

• Collaborate with the marketing team to conduct market research, analyze consumer preferences, and monitor competitive landscapes.
• Provide insights and recommendations to improve communications strategies and support business objectives.

Partner & Industry Engagement:

• Assist the Director in establishing and nurturing partnerships with key industry players and collaborators.
• Support co-branded guest experiences through active engagement with relevant brands.

Budgeting & Reporting:

• Assist in monitoring the budget for communications campaigns, ensuring efficient use of resources and adherence to forecasts.
• Prepare regular performance reports and contribute to the analysis of campaign effectiveness.

Additional Responsibilities:

• Collaborate with the Director on special Sales & Marketing projects as needed.
• Ensure compliance with hotel and departmental policies and procedures.

Summary

This position is responsible for the management of sales activities in line with the annual sales and marketing plan and to achieve/exceed budget in executing the sales strategy of the Hotel.

Job Responsibilities

• Achieve daily targeted number of sales calls with effectiveness.
• Plan site inspections/entertainment meetings per week to qualify potential accounts or new accounts.
• Prepare monthly action plan for main market segment.
• Perform monthly review account profile on room nights production and average rate.
• Monitor competitors’ rate strategy, account penetration and marketing activities to maintain a competitive edge.
• Fully responsible of accounts under his/her management, including contracting, updating profile and renewing contracts.
• Update management on VIP arrivals, meet and greet accordingly.
• Up-sell, cross-sell and promote Hotel facilities & services at every available opportunity in order to maximize sales revenue.
• Conduct negotiations to achieve the best profit and rates for the Hotel.
• Attend hotel clients and local community business events to network and maintain high visibility.

The Assistant Sales Manager mission is to primarily promote the Hotels and where possible

The Assistant Sales Manager mission is to primarily promote the Hotels and where possible, hotels belonging to the chain in his/her area/region. To achieve optimal sales at the best possible conditions for the company.

To ensure the smooth running operation of the commercial section in consultation with the Director of Sales on all matters.

The performance of the Assistant Sales Manager will be determined solely by the productivities of the corporate section as well as the overall results of the Hotel.

To assist the Director of Sales on other delegated duties, e.g. organizing cocktails/ events etc.

Summary

This position is responsible for the management of sales activities in line with the annual sales and marketing plan and to achieve/exceed budget in executing the sales strategy of the Hotel.

Job Responsibilities

• Achieve daily targeted number of sales calls with effectiveness.
• Develop business leads for the Hotel on a weekly basis.
• Prepare monthly list of accounts to penetrate for the following month.
• Plan a minimum of 2 site inspections/entertainment meetings per week to qualified potential accounts or new accounts.
• Prepare monthly action plan for main market segment.
• Perform monthly review account profile on room nights production and average rate.
• Monitor competitors’ rate strategy, account penetration and marketing activities to maintain a competitive edge.
• Fully responsible of accounts under his/her management, including contracting, updating profile and renewing contracts.
• Update management on VIP arrivals, meet and greet accordingly.
• Up-sell, cross-sell and promote Hotel facilities & services at every available opportunity in order to maximize sales revenue.
• Conduct negotiations to achieve the best profit and rates for the Hotel.
• Attend hotel clients and local community business events to network and maintain high visibility.
• Update Director of Sales & Marketing on market trends and business leads.

Summary of Responsibilities:

Establish lead generation & acquire new accounts to achieve group and FIT revenue goals based on market segmentation and budget

Achieve performance goals set based on assigned portfolio.

Ensure total account management of sales portfolio, plan sales activities and set sales priorities to achieve the revenue goals for all segments

Adopt Collaborative approach with reactive sales team to achieve group & event conversion goal

Develop account qualifications criteria and use market research to identify priority markets/ accounts and to assure proactive coverage to all major market segments

Maximizing the use of resources to penetrate new accounts to achieve new business goals

Weekly update of sales activities and other sales reports as needed

Develop ongoing relationships with the clients to ensure business continuity

Involvement in sales related projects and activities as assigned

Understanding of Job Descriptions, Goals, SOP of Sales Department

 Adhere to established personnel policies and procedures of the hotels

Participate in development and execution of hotel marketing plan to identify sources of group business to the hotel and establish solicitation programs to maximize sales

Participate in development of sales action plan to formulate measurable strategy and actions to achieve sales performance

Monitor forecast & production of own group and FIT segments and identify valley periods of sales emphasis to drive revenue

Maintain close and open communication with other departments

Maintain timely communication internal & external stake holders & ensure response in a timely & professional manner

 Coordinate communication between Sales and Other Departments to assure awareness of bookings and sales programs

Maintain timely and responsive communication with accounts and prospects

Comply with hotel and department policies and procedures at all times

To carry out other duties as and when assigned by the Management of the Hotel

Summary

The Senior Sales Manager reporting to Director of Sales is responsible for identifying, developing and managing accounts within specific segments and develop new accounts or business opportunities within corporate travel industry/leisure generating and maximizing business potential of designated portfolio through daily sales activities.

The Senior Sales Manager will assist the Director of Sales to accelerate corporate, or Leisure client base by expanding the hotel’s business through executing the developed strategic plans to drive measurable and incremental sales revenue meeting revenue targets set within Mondrian. This position requires an excellent communication skill, both written and verbal and to have a proactive and growth mind-set to work towards a successful hotel sales strategy.

Business Development

• Solicit new and existing accounts to meet/exceed revenue goals through telephone solicitation, outside sales calls, site inspections and written communication.
• Meet or exceed personal sales solicitation call goals based on a minimum of 5 daily appointments covering existing and prospective accounts.
• Responsible for administration of all support services including but not limited to responding to emails and correspondence, input and maintenance of databases.
• Maintains a high profile within trade and professional associates dealing with their market area/segment(s)
• Interacts with individuals outside the hotel within their sales area including, but not limited to clients, local hotel associations and other members of the local community
• Solicit corporate, consortia and leisure accounts directly and jointly with others through the preparation, execution and completion of Action Plans
• Implements all Sales Action Plans related to their sales area as outlined in the Revenue/Business Plan
• Within established parameters, quote and negotiate prices with customer representatives confirming reservations by letter and drawing up contracts; sign for the hotel and obtain customer signature to close the transaction
• Upon contracting accounts, this position will be responsible for ongoing account management with contracted accounts and setting of production targets on a quarterly basis
• Achieve established room night and revenue goals as outlined in the agreed upon incentive and annual business plan
• When appropriate, and with agreement with the DOSM, to attend major travel functions (trade shows, associations) that deal specifically with their marketing responsibility
• Plans sales trips, under the direct approval of the DOS, to major marketing areas, calling on accounts within their specific marketing area
• As directed, compile and input market intelligence information to the Sales Information Management system
• Develop and maintain knowledge of market trends, competition and customers
• Actively promote and produce sales leads for other sister hotels and for in house sales staff
• Provides feedback to the DOS/DOSM/DOR on changing conditions, including trends in the competition, as a result of direct solicitation, telephone and direct mail, in their market areas. 
• Arrange FAM and Site inspection trips to hotels by major clients and accompanies clients
• Meets deadlines for assigned tasks
• Establishes and maintain files on major active accounts within their marketing area/segment(s)
• Establishes and maintains effective employee relations
• Performs related duties and special projects as assigned
• Maintains punctuality and good timekeeping and appearance
• Trains and develops sales executives and sales coordinator and staff reporting to them in designated sales and marketing areas
• Preparation and completion of timesheets, Rota’s, holiday schedules, in line with business needs, as and when required
• Preparation and completion of Purchase Orders as and when required
• Undertake and complete any special projects, tasks or other reasonable request by your department head and/or Hotel Management
• Prepare correspondence to customers, internal booking reports and file maintenance
• Participate in daily RevMax meeting, pre-convention meetings, training and other sales-related meetings as required
• Work with other departments within the hotel to provide quality service to customers
• Attend local trade shows, community events and industry meetings.

• Take ownership of daily sales activities and maximize the productivity by following a system of weekly and monthly action plans

  Other duties assigned by the Director of Sales when required from time to time

Sales Manager

Summary of Responsibilities:

• To manage and ensure timely response to assigned sales leads
• Strong conversion in corporate sales leads
• Achieve sales goals set by management
• Conduct sales activities such as follow up call and hotel site inspection
• Responsible for new bookings and managing existing business blocks in Opera
• Effective communication with conference & event services team to ensure smooth execution of events
• To handle any other duty/projects assigned by Director of Sales and/or Senior Director of Sales

Sales Manager, Proactive

Summary of Responsibilities:

• Establish lead generation & acquire new accounts to achieve group and FIT revenue goals based on market segmentation and budget
• Achieve performance goals set based on assigned portfolio.
• Ensure total account management of sales portfolio, plan sales activities and set sales priorities to achieve the revenue goals for all segments
• Adopt Collaborative approach with reactive sales team to achieve group & event conversion goal
• Develop account qualifications criteria and use market research to identify priority markets/ accounts and to assure proactive coverage to all major market segments
• Maximizing the use of resources to penetrate new accounts to achieve new business goals
• Weekly update of sales activities and other sales reports as needed
• Develop ongoing relationships with the clients to ensure business continuity
• Involvement in sales related projects and activities as assigned
• Understanding of Job Descriptions, Goals, SOP of Sales Department
• Adhere to established personnel policies and procedures of the hotels
• Participate in development and execution of hotel marketing plan to identify sources of group business to the hotel and establish solicitation programs to maximize sales
• Participate in development of sales action plan to formulate measureable strategy and actions to achieve sales performance
• Monitor forecast & production of own group and FIT segments and identify valley periods of sales emphasis to drive revenue
• Maintain close and open communication with other departments
• Maintain timely communication with Accor Sales Offices, internal & external stake holders & ensure response in a timely & professional manner
• Coordinate communication between Sales and Other Departments to assure awareness of bookings and sales programs
• Maintain timely and responsive communication with accounts and prospects
• Joint service key accounts with Assistant Director of Sales / Senior Director of Sales and ensure continuity in our communications with accounts & to maximize account productivity
• Ensure that all safety , health, security and loss control policies and procedures and government legislation are adhered to
• Comply with hotel and department policies and procedures at all times
• To carry out other duties as and when assigned by the Management of the Hotel

Senior Sales Manager, Reactive

Summary of Responsibilities:

• To manage and ensure timely response to assigned sales leads
• Strong conversion in corporate sales leads
• Achieve sales goals set by management
• Conduct sales activities such as follow up call and hotel site inspection
• Responsible for new bookings and managing existing business blocks in Opera
• Effective communication with conference & event services team to ensure smooth execution of events
• To handle any other duty/projects assigned by Director of Sales and/or Senior Director of Sales