• Assist in paid media (Meta/Google ads) campaigns with the main focus on generating leads.
• Assist in managing and crafting social media content.
• Analyse campaign performance metrics and provide insights for optimisation.
• Aid in the development and execution of email marketing campaigns.
• Conduct research on competitors, industry trends, and target audience preferences.
• Learn about various aspects of digital marketing, including but not limited to social media marketing, SEM, email marketing and analytics.
• Opportunity to learn on collaborating with cross-functional teams including design, sales, and media
to support integrated marketing initiatives.
• Hands-on experience in using Customer Relationship Management (CRM) Platform.
• Other ad-hoc duties as assigned.