What do you do in your role?

- Do in-person presentations for B2B (business-to-business) meetings.

- Connect with business owners, negotiate deals, and team up to reach more customers.

- Help clients boost their brand visibility and grab a bigger slice of the market.

- Share clear info about our products or services with potential customers.

- Drive growth by expanding our B2B offerings and improving what we do.

- Keep an eye on market trends, customer preferences, and what competitors are up to.

- Take care of current leads and manage those accounts.

- Scout for new leads and work to turn them into new customers.

So, what makes you a good fit?

- Great at talking to people and building relationships with customers.

- Self-driven and good with basic project management, able to work solo or as part of a fast-moving team.

- Can research market trends easily.

- No experience? No problem—everyone's welcome to apply! We’ll provide product training.

- Must be adaptable and comfortable handling uncertain situations.

JOB SUMMARY

• As a Content Marketing Director, this role is responsible for executing and developing content marketing campaigns within Corporate & Investment Bank. The individual will develop content to support global business strategy and make recommendations based on an understanding of the business and market dynamics, as well a client insights and content performance. This role will need to align and collaborate with global, product and geographic plans across our network order to drive the most effective outcomes. With deep experience and understanding of B2B marketing, we are looking for a proactive, results-oriented individual with strong organisational and project management skills.

RESPONSIBILITIES

Strategy

• Awareness and understanding of the Group and geographical business strategy, with the ability to translate these into actionable Brand & Marketing client content strategies to support client engagement. Emphasis will be placed on the execution of content that bring build awareness of the CIB business and supports activities and events in client coverage.
• Work with Digital Marketing colleagues to optimise Standard Chartered digital presence
• Deliver quality activities to drive exceptional client experiences - on plan, on budget and on time
• Apply agreed content marketing measurement tools to track the success of content initiatives, track the measurement, assess the effectiveness of marketing spend and provide a basis for informing future marketing decision making.
• Identifies through data and analytics changes to content strategies/formats based on campaign insights and measurement of campaign effectiveness
• Responsible for tracking marketing budget/spend related to content marketing activities.
• Demonstrate leadership skills, with the ability to influence and inspire a cross-functional group.

Business

• Working closely with business leads to ensure content marketing is supporting commercial opportunities and effectively position the Bank, our products and capabilities to the clients we serve, and the clients we aspire to bank.
• Develop high impact creative and messaging for marketing communications materials for clients aligned to our key strategic priorities
• Work with the CIB business globally to deliver integrated content marketing campaigns aligned to the client coverage business.
• Build relationships and networks across the business and liaise with key business stakeholders on a regular basis to understand their specific needs, the clients they serve, and the opportunities that exist.
• Develop content marketing strategies that puts client data, analytics and insights at the centre, with clear articulation of how marketing is supporting specific business outcomes.
• Share regular updates with senior business stakeholders on marketing campaigns and performance
• Drive continuous improvement in marketing campaigns - led by creative, innovative ideas and a desire to think outside the box.

Processes

• Liaise with procurement, legal and compliance to ensure contracts, and content processes are aligned with corporate policies and compliance.
• Identify areas for process improvement and recommend ways to increase functional effectiveness and improve operational efficiencies

People & Talent

• Drive impactful engagement between Corporate Affairs, Brand & Marketing teams
• Foster a culture of collaboration, accountability and innovation within the team and across the organisation

Risk Management

• Ensure adherence to the Risk Management Framework, Group Code of Conduct and various Policies, Procedures, and Guidelines of the Bank
• Ensure compliance with Third Party Risk Management, and Vendor Engagement and Sponsorship policies
• Ensure content complies with regional/local legal and regulatory requirements
• Work closely with the Media, Reputation & Issues team to mitigate any reputational risks possible from digital marketing campaigns, and community initiatives.

Governance

• Awareness and understanding of the regulatory framework in which the firm operates, and the regulatory requirements and expectations relevant to the role
• Ensure adherence to the Operational Risk Framework, Group Code of Conduct and various Policies, Procedures and Guidelines of the Bank by the regional Brand & Marketing teams
• Maintain high awareness and understanding of the regulatory framework in which the business operates, and the regulatory requirements and expectations relevant to the role
• Completion of all mandatory training needed including e-learning within stated timeframes to support the understanding of the roles for delivering effective governance

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key Stakeholders

• External Stakeholders
• Vendors & Agencies
• Internal Stakeholders
• Group & Cluster CABM stakeholders
• Global CIB product marketing
• Global CIB Heads of Business

Other Responsibilities

• Embed Here for good and Group’s brand and values in Group CIB Marketing Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures.

Our Ideal Candidate

• 10+ years of experience in developing content to support global business strategy and make recommendations based on an understanding of the business and market dynamics, as well a client insights and content performance
• Ability to translate business strategies into actionable Brand & Marketing client content strategies to support client engagement
• Ability to use content marketing measurement tools to track the success of content initiatives, track the measurement, assess the effectiveness of marketing spend and provide a basis for informing future marketing decision making
• Ability to work with the Corporate Investment Banking business globally to deliver integrated content marketing campaigns aligned to the client coverage business

Role Specific Technical Competencies

• Digital Marketing Campaigns
• Brand, Marketing and Communication policies
• Product Marketing
• B2B Marketing

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment Assessments

Some of our roles use assessments to help us understand how suitable you are for the role you've applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers website www.sc.com/careers

Job Title: Strategic Marketing Analyst

Job Description:

We are seeking a creative and results-driven Strategic Marketing Analyst

to oversee our social media strategy and execute organic and paid advertising campaigns. The ideal candidate will have a strong understanding of various social media platforms, as well as experience with Google Ads and Meta Ads (formerly Facebook Ads).

Key Responsibilities:

1. Social Media Strategy:

- Develop and implement a comprehensive social media strategy to enhance brand visibility and engagement.

- Create and maintain a content calendar that aligns with marketing goals and key events.

2. Content Creation and Management:

- Design, create, and curate engaging content for social media platforms (Facebook, Instagram, Google, etc.).

- Able to produce designs and copywriting to produce high-quality content.

3. Organic Social Media Management:

- Monitor social media trends and audience behavior to optimize organic reach.

- Engage with followers, respond to comments/messages, and foster community interaction.

4. Paid Advertising:

- Plan, execute, and manage paid ad campaigns across Google Ads and Meta Ads.

- Conduct keyword research, audience targeting, and A/B testing to improve campaign performance.

5. Analytics and Reporting:

- Analyze social media metrics and campaign performance data to track effectiveness and return on investment (ROI).

- Prepare regular reports and present insights to the marketing team and stakeholders.

Qualifications:

- Bachelor’s degree in Marketing, Communications, or a related field.

- 3+ years of experience in social media management or digital marketing.

- Proven experience with Google Ads and Meta Ads, including audience targeting and campaign optimization.

- Strong understanding of social media platforms, best practices, and emerging trends.

- Excellent written and verbal communication skills.

- Proficiency in analytics tools (e.g., Google Analytics, social media insights).

- Creative mindset with strong project management and organizational skills.

- Ability to work independently and as part of a team.

Preferred Qualifications:

- Experience with additional advertising platforms (e.g., Meta Ads, google Ads) is a plus.

- Familiarity with graphic design software (e.g., Adobe Creative Suite, Canva) is advantageous.

Salary: Competitive salary based on experience and qualifications [can be discussed].

Location: [Remote or hybrid]

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

We are a rapidly growing company in the field of e-commerce, well known in the wedding and party related industry, with a huge following on various digital platforms (TikTok, Instagram, YouTube, Twitter, Facebook, etc.).

Position Summary:

Reporting to the Marketing Manager, Influencer Marketing Manager will manage our Influencer strategy across gifting, events and activations, and social content. You will be responsible for the development and performance of influencer marketing campaigns across social and offline channels.

You will also build-up and manage our growing Influencer team, optimizing and scaling our existing programs, work closely with our in-house Creative team to drive impact across all social channels, and be responsible for establishing and building relationships with key industry partners on social platforms.

Responsibilities:

• Identify talent partners based on company initiatives and project needs, taking a strategic, data-driven, and holistic view of influencer marketing encompassing nano, micro, macro influencers, content creators.
• Continue to nurture our existing influencer community while looking to expand into new demographics and strengthen influencer relations by managing day-to-day communication with influencers via email, phone, text, etc.
• Maintain talent relationships and create connections with new partners through mailings, giftings and outreach on brand initiatives, building close relationships that create alignment and transparency.
• Exceed targets across revenue, engagement, messaging and follower growth, working closely with the social, communications and editorial teams.
• Manage influencer marketing forecast, budget, and optimizations based on business needs.
• Measure success of social media activations through KPIs and forecasting.
• Develop and manage an Influencer calendar that we can leverage across all our social channels.
• Stay on top of pop culture, social media, influencer trends, as well as emerging technologies and social media platforms and platform updates.

Requirements:

• Bachelor’s Degree or equivalent experience.
• 5+ years of related experience, preferably within Influencer Marketing, social media, or PR in the fashion industry.
• An ideal candidates will have a personal rolodex of influencer and celebrity talent relationships with and an eye for new upcoming talent.
• Expert in leading social media platforms (TikTok, Instagram, YouTube, Twitter, Facebook, etc.) and understands digital marketing trends.
• Ability to think strategically and creatively.
• Flexibility to adapt quickly to changing business needs and dealing with ambiguity.
• PC Skills, including MS Office, and MS Outlook.
• Excellent written and verbal communication skills with keen attention to detail.
• Comfortable with occasional travel.
• Self-starter, ability to thrive in a fast-paced environment.

PURPOSE

At FWD, we believe that insurance is a power of good and it is our brand promise to help our customers feel confident and focus on living their lives without hesitation. The freedom to celebrate living is what we want to give every customer.

We are a different kind of insurance with a vision to change the way people feel about insurance with a trailblazer-brand mindset. We put people and technology & innovation at the heart of everything we do.

We are looking for a driven, passionate marketing and communications leader who is just as excited to be part of the journey of changing the way people about insurance. Always looking for new ways to break the clutter, we are looking someone who seeks solving brand & business challenges with creative solutions.

You will drive FWD Singapore’s brand, marketing and communications strategy and efforts, playing an integral role in achieving FWD Singapore’s overall brand and business goals.

KEY ACCOUNTAIBILITIES

Brand, Advertising, Content

• Drive the overall FWD’s brand, marketing and communications strategy, and managing the entire spectrum of FWD Singapore brand and marketing activities – from integrated advertising campaigns, demand stimulation for online products, channel support for offline products to being the brand guardian for all FWD Singapore’s brand and marketing efforts.
• · Plan and optimise all media efforts across channels (offline, digital, social) to achieve brand and business goals, and maximise ROI, in collaboration with media agencies.
• Drive overall FWD Singapore’s content and social strategy to build engagement, brand preference and ensure that all communications of FWD Singapore’s (from website, app, policy materials to documents) are clear, transparent and on-brand.
• Oversee customer experience and post-purchase touch points to deliver a seamless brand experience.
• Work with the digital commerce to drive awareness and quotes for our online product range with revenue metrics. Involve in new product launches and driving awareness for existing product range.
• Supporting the Financial Advisory channel for marketing collaterals, videos, comms for new product launches and ongoing campaign support.
• Manage copywriting tasks for all internal and external communications including our website.

Communications, CSR/ESG

• Plan and manage overall FWD’s Singapore earned media efforts through public relations, sponsorships, speaking opportunities etc, including crisis management.
• Plan and manage FWD’s Singapore Brand, CSR and ESG efforts, in alignment overall FWD strategy

Overall

• Build collaborative relationships with external and internal stakeholders, including external agencies (creative, media, research, PR), group brand and communications team, and drive cross-functional projects to fruitful outcomes.
• Build a high-performing team to deliver brand and business outcomes

QUALIFICATIONS / EXPERIENCE

• Bachelor’s Degree
• At least 10 years of experience in Brand & Marketing roles
• At least 5-6 years of team management experience
• Strong understanding of the inter linkages between media planning, sales targets and creative strategy
• Strong portfolio of managing integrated campaigns, along with management of external agencies and partners
• Strong command in language

KNOWLEDGE, SKILLS & ABILITY

• Good analytical ability is a pre-requisite for the role.
• Highly numerate with close attention to detail.
• Strong interpersonal skills and the ability to communicate in different business situations
• Ability to handle multiple projects, prioritise work assignments and meet deadlines.
• Aptitude for strategic thinking and numerical analysis.
• A lateral and creative thinker.
• Ability to translate data & insight into practical action on a daily basis.
• Experience in developing effective, strategically sound ATL media plans across all channels and platforms

Job Description:

- Responsible for the company's brand marketing planning, promotion and other related work, the development of brand marketing plan, and monitor the implementation.
- Responsible for market research, analysis, develop product strategies and programs according to market demand.
- Plan and organize landing brand promotion activities to enhance brand awareness and reputation.
- Responsible for the strategy and execution of the brand's online and offline operation activities, to explore user needs and product core values.
- Responsible for brand word-of-mouth management and crisis Public Relation handling to protect the company's brand image.
- Coordinate the cooperation of internal departments to promote the smooth implementation of projects.

Job requirements:

- College or above, majoring in marketing, advertising, media, or other related majors.
- 5 years or more experience in brand marketing planning, familiar with the Internet industry market.
- Comfortable hands-on and in excellent market research, data analysis and program development skills.
- The ability to handle crisis public relations, able to deal with brand-related emergencies in a timely manner.
- Fluent in English and Mandarin as there be frequently used with business stakeholders from China.

Job Description:

•  Develop branding strategies and innovate new ideas to support company expansion and growth.
•  Utilize diverse communication channels to enhance customer acquisition efforts.
•  Familiar with various social media marketing strategies
•  Manage various aspects of new sales campaigns and launches.
•  Stay updated on market trends and effectively communicate strategies to clients.

Qualifications

• Diploma/Degree in Marketing related fields
• Fresh-grads welcome!
• Strong communication and interpersonal skills are essential.
• Desired attributes include commitment, self-drive, positivity, and initiative.
• Familiarity with current marketing trends and strategies is preferred, along with being driven, resourceful, creative, and detail-oriented.

Key Responsibilities:

• Strategic Marketing Leadership:
  Develop and implement a comprehensive international marketing strategy that aligns with the company's overall business goals. Identify target markets, customer segments, and competitive landscape analysis to inform strategic decisions.
• Brand Development and Positioning:
  Enhance brand awareness and positioning in international markets through targeted marketing campaigns, public relations efforts, and thought leadership initiatives. Ensure brand consistency across all platforms and regions.
• Market Research and Analysis:
  Conduct thorough market research to understand industry trends, customer preferences, and competitive positioning in various regions. Utilize insights to tailor marketing strategies that resonate with local audiences.
• Product Launch and Promotion:
  Lead the launch of new products and services in international markets, developing promotional strategies that highlight their unique value propositions. Collaborate with R&D and product teams to ensure marketing efforts align with technical specifications and innovations.
• Digital Marketing and Lead Generation:
  Leverage digital marketing channels (SEO, SEM, social media, email marketing, content marketing) to generate leads and drive engagement in target markets. Optimize campaigns based on performance metrics and analytics.
• Partnership Development:
  Identify and cultivate strategic partnerships with local distributors, resellers, and technology influencers to enhance market penetration and brand visibility. Negotiate contracts and manage partner relationships to ensure successful collaboration.
• Sales Enablement:
  Provide the sales team with the necessary tools, training, and materials to effectively promote products in international markets. Develop sales collateral, presentations, and case studies that support the sales process.
• Budget Management:
  Develop and manage the international marketing budget, ensuring resources are allocated effectively to maximize ROI. Monitor expenses and adjust strategies as necessary to stay within budgetary constraints.
• Cross-Functional Collaboration:
  Work closely with cross-functional teams, including sales, product development, customer support, and finance, to align marketing efforts with business objectives and operational capabilities.
• Performance Measurement and Reporting:
  Establish KPIs to measure the effectiveness of marketing strategies and campaigns. Provide regular reports and insights to the executive team on marketing performance, market trends, and growth opportunities.

Qualifications:

• Proven experience (8+ years) in international marketing, preferably within the technology sector or a high-tech company.
• Strong understanding of global marketing strategies, market entry tactics, and customer acquisition in diverse cultural contexts.
• Excellent communication and interpersonal skills, with the ability to build relationships with stakeholders at all levels.
• Proficiency in digital marketing tools and analytics, with a strong focus on data-driven decision-making.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Strong leadership and team management skills, with experience in leading cross-functional teams.

Preferred:

• Bachelor’s degree in Marketing, Business Administration, or a related field; MBA is a plus.
• Experience in launching products in international markets and navigating different regulatory environments.
• Familiarity with marketing automation tools;
• Multilingual skills are a plus, especially in languages relevant to target markets.

Job Responsibilities:

• Greet visitors warmly and professionally, confirming appointments and directing them to their destination
• Answer and screen incoming phone calls, taking accurate messages and transferring them appropriately
• Maintain a professional and welcoming atmosphere in the reception area
• Process and distribute incoming mail and courier deliveries
• Handle document photocopying, scanning, filing, and printing
• Manage the booking of meeting rooms and prepare necessary materials
• Coordinate office activities and operations to secure efficiency and compliance to company policies
• Support office management for the wellbeing of employees
• Organize and maintain office filing systems, both electronic and hard copy
• Provide effective and efficient administrative support for the full scope of office management including upkeep and maintenance of the office and its supplies, as well as preparation and coordination for meetings and company events.
• Liaise with external vendors and service providers
• Other duties as may be assigned from time to time

Job Requirements:

• Diploma or Degree in any discipline
• At least 1 years of relevant experience as corporate office admin or secretary to management
• Excellent communication and interpersonal skills, with a professional and friendly demeanor
• Strong organizational and time management skills
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
• Attention to detail and accuracy
• Ability to multitask and handle multiple priorities simultaneously
• Adaptability and willingness to learn new tasks

Business Development Executive (Branding Agency)

• Working Days: Mon -Fri, 9am - 6pm
• Location: Chinatown
• Salary: $3,500 - $4,500

Your responsibilities will include (a) Effectively and efficiently managing the Client Services team and (b) Overseeing and driving initiatives aimed at improving strategies to better serve the evolving needs of our customers.

Responsibilities:

• Drive new business development using seasoned sales techniques, catering to both new and existing clients.
• Guidance to the agency team to secure wins in pitches, leveraging strong client knowledge and insights.
• Champion strategies and ideas for integrated campaigns spanning brand, advertising, content, social digital.
• Actively develop and manage company sales targets.
• Inspire and influence clients, creative teams, and project members.
• Oversee project management for team members, ensuring effective coordination.
• Stay up-to-date with the latest trends, best practises, and competitive movements in the industry.
• Drive marketing planning and implementation for the company.
• Co-steer the agency's business and cultural directions in collaboration with senior management.

Requirements:

• Degree in Business, Marketing, Communications, or of related discipline
• At least 2 - 5 years of marketing experience within agency
• Experienced in agency operations and workflow
• Experienced in leading and guiding a team

WhatsApp: +65 9642 0989 (Han)

Email: [email protected]

Chaw Chiaw Han, Reg No：R22106723

The Supreme HR Advisory Pte Ltd, EA No：14c7279