Marketing Assistant Responsibilities
• Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities
• Support marketing executives in organizing various projects
• Conduct market research and analyze consumer rating reports/ questionnaires
• Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
• Update spreadsheets, databases and inventories with statistical, financial and non-financial information
• Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success
• Prepare and deliver promotional presentations
• Compose and post online content on the company’s website and social media accounts
• Write marketing literature (brochures, press releases etc) to augment the company’s presence in the market
• Communicate directly with clients and encourage trusting relationships
Requirements and skills
• Proven experience as a marketing assistant
• Good understanding of office management and marketing principles
• Demonstrable ability to multi-task and adhere to deadlines
• Well-organized with a customer-oriented approach
• Good knowledge of market research techniques and databases
• Exquisite communication and people skills