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Vice President / Senior Vice President

Omnicom Public Relations Group Pte. Ltd.

Job Type   /   Job Level

Full-time   /   Senior Executive

Job Location

Singapore, Singapore, Singapore

Salary Offered

Position Description:

Omnicom Public Relations Group, a global communications agency, has an immediate opening for a Vice President / Senior Vice President of APAC to join our Global Research and Intelligence practice. The role is based in Singapore and will act as a leader, partnering with global and local organizations, to inform strategy, enhance execution via analytics, and demonstrate opportunities and success via measurement. They will liaise with client teams and create solutions and approaches to achieve client goals and grow client revenue and client satisfaction. In addition, they will build a team and collaborate closely with the our global research and intelligence team.

In today’s global market, organizations are challenged to become more transparent in their practices, to demonstrate societal impact and to produce financial returns for their shareholders. Our award-winning work informs the strategy of these organizations; it allows them to adjust their course where necessary and demonstrate progress and opportunities for future planning and success. Our expertise and our passion is collecting and analyzing data to help our clients fuel powerful communications and brand positioning programs to connect and engage with their audiences to achieve desired goals.

We focus our research in three areas:

Primary: brand and communications research, online communities, ethnography, traditional and web-based focus groups

News monitoring and competitive Intelligence: media audits, landscape analysis, marketplace competitiveness

Analytics and measurement: traditional, social and digital analytics and measurement to demonstrate performance impact

Core Responsibilities

Collaborate with colleagues to bring quality research to our client engagements and deliver outstanding insights that provide high-quality results for the client.
Engage directly with clients and provide strategic counsel throughout all stages of the process and deliver exceptional research that meets the clients’ business needs across the research and analytics offerings and solve specific client business problems.
Responsible for revenue growth and profitability of client accounts to meet firm revenue goals.
Accountable for the quality of P&L management and the alignment between local and global strategy.
Participate in internal and external new business pitches and proposals in partnership with market leaders in APAC and New Business teams.
Direct the pricing of projects to provide value to the client while meeting the firm’s revenue goals.
Take a consultative approach to designing, selling, and executing using appropriate methodologies and tools to meet clients’ needs.
Ensure that insights, research and data analytics are an integral part of our client counsel and programming which includes integrating our offerings and developing a strong cohesive team.
Lead the development of research design, questionnaire design, sampling plans, moderator guides, analytical plans, programming, data collection and processing and reporting.
Lead the analysis and interpretation of data to create a compelling story that meets client objectives.
Manage and lead a geographically dispersed APAC team.

Qualifications

15+ years of professional experience in market research, marketing, insights, analytics, strategy development, or consultation. The ideal candidate should be an experienced brand builder and corporate communicator, preferably having worked in both an agency and on the client side.
Experience with various types of research engagements including: corporate reputation, highly curated media monitoring, thought leadership, measurement and optimization, and brand position.
Strategic thinker who understands marketing strategy and how to use research methods and analysis to deliver actionable findings for clients,
Strong knowledge of marketing, traditional, social and digital media, content development, social and website analysis, and consumer targeting tools and vendors.
Quantitative research experience, potentially including media analysis, automated dashboard development and reporting, knowledge of social media publishing and listening tools, and digital analytics.
Qualitative research experience, potentially including landscape analysis and fact-finding research.
Ability to provide client counsel that leverages multiple sources of insights and data.
Business development mindset, and experience writing and presenting proposals.
Experience managing project financials to ensure projects stay on budget and are profitable.
Must be comfortable working in a fast-paced and cross-cultural environment.