We are looking for an outgoing individual that is able to cultivate relationships with different stakeholders, drive adoption, and is passionate about running marketing campaigns and events. Be part of a web search & AI team, that is data driven, values excellence, and balances efficiency with effectiveness.
What to expect
â—Ź Mainly responsible for managing/engaging government agencies, strategizing & planning, driving adoption, executing marketing campaigns & events, and creating reports.
â—Ź Evaluate and pinpoint the sustained competitive advantages of our product offerings
â—Ź Work closely with product managers to develop and mold comprehensive go-to-market strategies for products/programs
â—Ź Run events, workshops, webinars and build cases for potential opportunities, and generate insightful recommendations regarding strategic possibilities and operational efficiency
â—Ź Own the marketing plan to grow the community and develop the business
â—Ź Build the brand and awareness of the web search & AI team product
â—Ź Craft Electronic Direct Mailers (EDMs) and develop content for email marketing campaign
â—Ź Source and develop marketing collaterals (e.g. merchandise, prizes)
â—Ź Work closely with Software Developers, User Interface/User Experience Designers, Data Analyst, Business Analyst, Product Manager, and Quality Engineer.
Requirements
● Minimum of 5 years’ experience in digital marketing and events
â—Ź Familiar with leading search tools (e.g. Google Search Console, Ahrefs, Semrush)
â—Ź Knowledge in AI/ML
â—Ź Creative with an eye for design
â—Ź Data and insights driven
â—Ź Outgoing personality, proactive, and takes initiative
â—Ź An appetite for learning and development
â—Ź Resourceful problem solver
● Experience in digital marketing – email marketing, content marketing, social media marketing, marketing analytics, web search, and AI.
â—Ź Experience in planning and executing events
â—Ź Experience in developing a marketing strategy & plan
â—Ź Proficiency in project management and cross-functional collaboration
â—Ź Able to understand technical concepts in product
â—Ź Able to contextualize and switch between macro product market strategy to micro product engagement with other government agencies
â—Ź Familiar with design tools (e.g. Adobe Photoshop, InDesign and Canva)
â—Ź Excellent communication and interpersonal skills
â—Ź Excellent time management
â—Ź Prior experience in customer engagement, tech market strategy or data analytics is a good to have