Job Overview

As App Marketing expert, you will play a crucial role in driving user acquisition, engagement, and retention to ensure the success and growth of client’s eCommerce app in the region. The ideal candidate possesses a blend of strategic thinking, creativity, and analytical skills to navigate the dynamic landscape of mobile app marketing.

Core Responsibilities:

• App Strategy Development: Formulate comprehensive marketing strategies to drive app downloads, user acquisition, and revenue growth.
• User Acquisition: Plan and execute user acquisition campaigns across various digital channels, including social media, SEM, app stores, and other relevant platforms.
• Campaign Optimization: Help local SEA markets achieve their App sales targets through strong guidance & governance.
• App Analytics: Utilize analytics tools to track and measure the performance of App marketing campaigns.
• Collaboration:  Collaborate with regional & local teams developing strategic and tactical app marketing guides & playbooks for the achievement of business goals.

Job specific Knowledge & Skills

• Strong hands-on knowledge of MMPs like AppsFlyer, Adjust, Singular, Google Firebase, Branch, Kochava etc.
• Proven experience in mobile app marketing with a track record of successful campaigns.
• Prior experience of running app re-targeting campaigns with strong familiarity with mobile app attribution, app user journey & app-events for App conversions tracking.
• Excellent understanding of digital eco-system, with deep understanding of ad platforms (including but not limited to Meta Ads, Twitter Ads, DV360, Google Display Ads) and activation expertise in above platforms.
• Knowledge of app campaign set up on social media platforms, including campaign creation, targeting options, budget optimization, and performance analysis.
• Proficiency in using App analytics tools specific to social media platforms (e.g., Facebook Insights, Twitter Analytics, Instagram Insights) and third-party analytics tools (e.g., Google Analytics) to gather and interpret data.
• Strong analytical skills to interpret social media metrics and KPIs.

General Management Knowledge & Skills

• Able to understand legal and compliance issues related to social media marketing, including data privacy, copyright, and advertising regulations.
• Collaborate effectively with teams across departments, such as planning, local market campaign teams, to ensure integrated and cohesive strategies.
• Provide effective leadership to the performance strategies, fostering a positive and collaborative work environment.
• Strong communication skills to convey app media strategies, objectives, and results to both internal stakeholders and external audiences.

What you get to do in this role:

Ranpak is a leading manufacturer of sustainable paper packaging and automation solutions for the efficient and effective cushioning and protection of products during shipment. Founded in 1972, Ranpak is a multinational organization, is publicly traded on the NYSE (NYSE: PACK) and has over 700 employees worldwide. With business growing strongly across the globe, a fantastic opportunity is now available to join our Asia Pacific Team as Director, Sales & Marketing APAC

Summary

The Director, Marketing & Sales APAC will be a key executive leading the marketing and sales functions in the APAC region and a member of the global senior leadership team. The incumbent must have a strong, dynamic leadership presence, demonstrated strategic thought leadership, and commercial management skills. He/she will be responsible for driving the marketing strategy and execution, as well as sales growth for Ranpak in the APAC region, through a team of marketing and sales professionals. He/she must operate within the Ranpak environment, including following policies and processes defined by the public company parent (NYSE: PACK). As a market-facing representative of Ranpak, the incumbent must lead and act with integrity, authenticity, transparency, and honesty.

Key Relationships

Reports to MD, APAC with Direct Reports:

· General Sales Manager, Southeast Asia

· General Sales Manager, APAC

· National Sales Manager, China

· Country Manager, South Korea

· Sales Manager, Japan

· Marketing Manager

· Marketing Executive

Essential Duties & Responsibilities

· Marketing Strategy: Develop both the high-level strategy and detailed execution plans associated with product marketing

· Strategic Direction: Deploy strategic thought leadership to guide the commercial direction of the APAC region

· Sales Leadership: Drive toward revenue and gross margin goals for the APAC region, and build foundations for future growth

· Customer Satisfaction: Ensure customer service excellence and quality control

· Reporting: Operate with full transparency and provide accurate sales forecasts

· Global Coordination: Develop productive relationships across regions to ensure global alignment

· Coaching: Mentor APAC sales and marketing professionals regarding development of customers and marketing strategies, etc.

Profile

· 10+ years of experience marketing and selling business solutions in APAC – protective packaging experience ideal

• An intimate understanding of the APAC markets and product needs, as well as a proven track record of delivering results is required. Demonstrated ability to understand market trends and competitive analysis as well as actions taken to capitalize on those trends. Must have strong business acumen, judgment, and risk assessment capabilities. Significant experience working with major multi-national clients and partners and exceeding aggressive sales goals.
• Operational know-how and ability to partner across functions to ensure clear communications and efficient processes

· Experience driving growth in a competitive marketplace

• Has achieved organic growth and sustainable, high-quality earnings. Evidence of successful initiatives that identified expansion opportunities and executed the vision to drive growth.

· Customer and market engagement

• Able to maintain direct, energetic and impactful engagement with customers, markets and industry stakeholder groups. Has a strong executive presence and is able to maintain long-term customer relationships that are strategic and structured. Has a natural tendency and instinct to create opportunities, relationships and positive results. An existing rolodex of large potential customers is ideal.

· Team Leadership

• Experience working extensively with distributed teams in the territory.
• Has a genuine passion and proven track record of developing talented people to meet the expanding needs of a business.

Note: Only shortlisted candidates will be contacted. Chosen candidates will be required to complete PI Assessments prior to interview.

P0004

Working location: Alexandra

Working hours: 10am to 6pm (Monday to Friday)

JOB DESCRIPTION

· Perform market research on current benchmark trends and audience preferences

· Design and implement social media strategy to align with business goals

· Define most important social media KPIs

· Monitor SEO and web traffic metrics

· Collaborate with other departments (customer relations, sales etc.) to manage reputation, identify key players and coordinate actions

· Suggest and implement new features to develop brand awareness, like promotions and competitions

· Initiate innovate marketing campaigns in order to meet goals and objectives set by the Company

JOB REQUIREMENTS

· Minimum diploma or degree

· Experience in digital and social media marketing preferred

· Hardworking with high initiative and willing to take on new challenges

EA Reg. Number: R21100629

EA License Number: 22C1278

OUR COMPANY

We, at RegASK are a high growth global RegTech company leveraging technology and global network of experts to revolutionize regulatory intelligence, serving the LifeSciences (MedTech, CROs, Pharma) and FMCG industries (Food, Personal Care). RegASK team is highly diverse with more than 10 nationalities across 3 continents, entrepreneurial and very agile, enjoying the benefits of working across industries and across the globe. RegASK just completed its Series A funding round in December 2022 and is currently recruiting highly motivated talents to expand its team and support its ambitious growth plans.

RegASK is an international, diverse and rewarding place to work. If you are a builder, highly autonomous in your working style, and eager to problem solve, we would love to hear from you.

RegASK is part of Sprim Global Investments portfolio, a group of 500+ people in 19 offices across 6 continents, finding solutions, discovering and implementing new ideas to deliver better health.

THE POSITION

Video Marketing Intern

We are seeking a dynamic and creative Video Marketing intern (B2B) to join our team. As a video marketing intern, you will play a crucial role in developing and executing video marketing strategies for our B2B audience. You will have the opportunity to gain hands on experience in video production, editing and distribution, while working closely with the marketing team. The ideal candidate is a self starter with a passion for video marketing, excellent story telling skills and keen eye for detail.

Responsibilities:

• Assist in developing video marketing strategies targeted towards B2B customers, aligning with the overall marketing objectives and brand guidelines.
• Collaborate with the marketing team to identify key B2B messaging and create compelling video content to communicate our value proposition and product offerings.
• Assist in planning and executing the production of high quality videos, including g pre production tasks such as scriptwriting, story boarding, location scouting and talent coordination.
• Participate in video shoots, operating cameras, sound equipment and lightings.
• Edit video footage using video editing software to create visually appealing, engaging and impactful content that resonates with our B2B audience.
• Optimize videos for different channels and platforms ensuring compatibility and maximum reach including Youtube, social medias, websites and email marketing campaigns
• Stay up to date with video marketing trends and best practices, continuously researching and suggesting innovative ideas for video content creation and distribution.
• Collaborate with the marketing team to integrate video content into broader marketing campaigns
• And initiatives, ensuring consistency and alignment with brand messaging
• Assist in tracking and analyzing video performance metrics, such as views engagement, conversions, provide insights and recommendations for improvement.
• Support the marketing team in various other tasks, such as graphic design, content creation and campaign coordination, as needed

Requirements:

• Currently pursuing Degree in Marketing, Communications, film production or related field
• Strong passion for video marketing and storytelling with good understanding of B2B marketing landscape
• Proficient in video editing software, such as Adobe Premiere Pro, Final Cut Pro or Similar
• Familiarity with video production equipment and techniques, including camera operation, lighting and sound.
• Creative thinking and ability to generate innovative ideas for video content
• Strong attention to detail and ability to work under tight deadlines
• Basic knowledge of SEP and video optimization techniques
• Experience with graphic design and motion graphics is a plus.
• A portfolio or examples of previous video projects is highly desirable

How to Apply:

If you are excited about this opportunity and believe you have the skills and qualifications to excel as our Video Marketing Intern, please submit your resume for consideration.

We appreciate all applications, but only selected candidates will be contacted for an interview.

Thank you for considering joining the RegASK team. We look forward to reviewing your application!

Position Overview

As a data-driven Marketing manager in Lifecycle Marketing team, you will join the team that designs and delivers digital engagements across the customer lifecycle, reporting to Sr. Manager Lifecycle Marketing (APJ), hybrid, or onsite. Our team owns/creates/activates impactful marketing strategies, to promote adoption, engagement, and renewal rates, through owned touchpoints and in-product experiences. You will own and activate a series of marketing strategies/projects, to improve the digital post purchase experiences of customers, across varied products of Autodesk, and across all markets in APAC, Japan, and some global markets. You will partner with regional & global Customer success teams and other cross functional stakeholders, to ensure the marketing activities are aligned with the business goals.

Responsibilities

Strategy & Activation

• Develop comprehensive lifecycle marketing projects that improve engagement, satisfaction, and retention, across APAC, Japan, and some global markets
• Partner with regional & global cross-functional stakeholders (customer success, operations, data, product, and engineering), to ensure seamless customer journey throughout the lifecycle

Ownership

• Manage digital post-purchase projects end to end, as a strategic lead and project manager, identifying opportunities and implementing improvements along the way
• Turn insights into go-to-market initiatives, through orchestrated digital experiences, email campaigns or experiments
• Examine existing experiences' effectiveness against core metrics, suggest A/B tests, to drive improved impact on engagement and renewal rates

Measurement & Reporting

• Define and track goals for lifecycle marketing initiatives
• Analyse campaign performance and customer data to identify trends and inform future opportunities
• Prepare insightful reports and presentations to communicate results to stakeholders and senior leaders across the globe

Minimum Qualifications

• 5+ years in Marketing / Lifecycle marketing / Customer Experience Management or related experience, from B2B, SaaS background
• Experience implementing data-driven marketing strategies, based on customer behaviour and product usage insights, towards adoption and engagement
• Demonstrated experience working across marketing functions, collaboratively with APAC, Japan and global stakeholders from customer success, operations, data, product, and engineering teams
• Experience working with marketing automation platforms, Journey Orchestration, and customer data platforms
• Excellent at interpreting data, insights, and reports

Job Summary:

We are seeking a Marketing Manager to help our marketing efforts and drive the positioning and messaging of our products. The successful candidate will develop and implement marketing strategies, oversee product launches, help enhance brand awareness, and manage online and social content. The role requires a strategic thinker with a very hands-on approach, capable of translating product details into compelling narratives that resonate with our target audience.

Key Responsibilities:

Marketing Strategy:

• Develop and execute marketing strategies to enhance brand visibility and market share.
• Oversee the implementation of marketing campaigns, evaluating their success and making necessary adjustments for optimization.
• Help prepare presentations, collateral marketing materials, sign & logos, etc for Company marketing purposes
• Assist in designing and managing trade show booth marketing materials

Product Marketing:

• Craft compelling messaging and positioning for our products.
• Assist with product launches and collaborate with cross-functional teams to ensure successful execution.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Develop high-quality content, including blog and social posts, white-papers, and case studies, to drive engagement and lead generation.
• Manage online presence, including website updates and social media platforms, to ensure consistent and impactful brand representation.

Performance Analysis:

• Monitor, analyze, and report on the performance of marketing initiatives to assess ROI and effectiveness.
• Utilize data-driven insights to inform decision-making and strategy refinement.
• Work closely with sales, product, and customer success teams to align marketing strategies with business objectives.
• Engage with partners, customers, and industry influencers to amplify brand presence and build relationships.

• Bachelor’s degree in Marketing, Business, or related field; 
• Strong interest in marketing, preferably in the technology, identity management or gaming industry.
• Experience in developing and implementing effective online marketing strategies.
• Strong understanding of market dynamics and the ability to translate complex product information into compelling narratives.
• Excellent communication, presentation, and interpersonal skills.
• Proficient in marketing automation tools and data analytics.

Remuneration:

• Competitive start-up compensation, health insurance and company ESOP

Inspiring Work Environment:

• A collaborative, inclusive, and supportive work culture lead by founders with experience managing teams from global firms
• The chance to contribute to meaningful initiatives focused on enhancing online experiences for the younger demographic.
• Work directly with the founders to create meaningful impact, quickly

Professional Development:

• Gain practical experience in the startup and technology fields
• Opportunities for fast learning and career growth in a dynamic and evolving sector.
• Exposure to a variety of marketing challenges in the technology and gaming industry.
• Mentorship and guidance from industry leading lawyers and safety practitioners in the data privacy, trust & safety and legal fields. 

P0003

Working location: Alexandra

Working hours: 10am to 6pm (Monday to Friday)

JOB DESCRIPTION

· Contributing ideas to marketing campaigns

· Coordinating promotional activities and events

· Monitor market trends, analyze consumer markets activities to identify opportunities

· Create content for a range of marketing distributions (brochures, social media platforms, website material etc.)

· Monitoring performance of marketing campaigns

· Develop new marketing initiatives such as social media, events or crossover collaborations to strengthen engagement with target audience

· Work with in-house designer to ensure design and production of marketing materials used for the events are carried out accurately

· Maintaining websites and tracking data analytics

JOB REQUIREMENTS

· Minimum Diploma and above

· Prior experience in the marketing field will be an advantage

· Results-oriented, ambitious and positive working attitude

EA Reg. Number: R21100629

EA License Number: 22C1278

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Growth Marketing Manager (Singapore)

12 months fixed term contract

As the Growth Marketing Manager, you'll work with the APAC division of one of the largest video-sharing platforms with a growing community of video creators and consumers. Your work is instrumental in identifying opportunities to develop the Creator Community in the region and will result in more Creators considering video-sharing as a platform for growing their audience and expressing their creativity. 

You’re someone with an experimentation mindset and will be leading growth marketing initiatives to accelerate creator growth and retention in key markets. Working closely with product marketing managers, data scientists, strategists and experts, you will be evolving our approaches and providing growth hacks and solutions to transform the business.

Role:

• Develop acquisition and retention strategies to drive product adoption and growth via our own and operated platforms (e.g. in-app notifications, email)
• Analyse marketing and product funnels to identify opportunities and build audience segmentation to drive step-changes in creator and revenue growth.
• Define marketing channel mix and use lifecycle marketing principles to create personalised and engaging experiences for creators. 
• Design and execute campaign strategy by working closely with agency partners and internal stakeholders to develop creatives and content. 
• Generate and structure plans to execute projects, manage project priorities and allocation of resources within the project. 
• Monitor and analyse key metrics and KPIs for growth and lifecycle marketing campaigns, such as product adoption rate, open rate, click-through rate, conversion rate, retention rate, churn rate, etc.
• Collaborate with global, regional, local and cross-functional teams to design growth experiments and A/B testing initiatives, leveraging user feedback and behavioural data to inform iterative improvements and optimise the product-market fit. 

• Stay informed about, communicate, and apply new or current trends and best practices in digital marketing and analytics.

You:

• Bachelor's degree or above, 5+ years of professional experience with at least 2-3 years of experience in growth, performance or lifecycle marketing strategy. 
• Two+ years of experience in the technology industry or a deep understanding of the technological landscape is a nice to have but not an imperative. 
• Strong understanding of growth concepts, user journey optimisation and experimentation frameworks with hands-on experience in developing marketing campaigns based on personas and segmentation cohorts
• Creative expertise, understanding of creative strategy and production process
• Understand the attribution of marketing data (e.g. multi-touch attribution, cannibalisation optimisation, marginal efficiency, etc.)
• Experience with marketing automation and CRM platforms, a deep understanding of marketing measurement and revenue models (e.g. LTV, ROI etc.)  is a nice to have but not an imperative for this role. 
• Passion for the web video/video-sharing ecosystem and digital culture. Understand video-sharing platforms its creators and identify opportunities to celebrate the creator community.
• Strong project management, ability to work across project teams on several projects at once, and previous experience working with agencies
• Sensitive to data with strong analytical skills, maintains curiosity and self-motivation, excellent communication skills, ability to cope with work pressure, have top-level awareness and ability to pinpoint and overcome challenges.
• Exceptional verbal and written English communication and presentation skills and, ideally, fluent in another Asian language to support the projects across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.!

MicroStrategy’s Sales Engineers (Pre-sales Consultants) have a key role in the ASEAN Region. As Pre-sales experts, our Sales Engineers are accomplished at dealing directly with clients, along with international colleagues, to help secure results for a global, market leading listed company (NASDAQ: MSTR). Our Sales Engineers work closely with our Sales and Customer Success Management organizations to provide technical solutions for our prospective and existing customers, as well as with our Product and Consulting organizations to provide customer feedback and project handover. They are responsible for designing solutions that will address and resolve a customer's business issues, while evoking confidence in our technology platform and removing all technical objections in the sales cycle.

Our Sales Engineers work in tandem with our Account Executives to understand the customers’ goals and challenges to effectively position the value of the MicroStrategy platform. They will manage the technical aspects of the pre-sales engagement, customize demonstrations and respond to technical objections, RFIs and RFP all based on the goal to prove MicroStrategy can meet customer’s decision criteria.

Our Sales Engineers are one of the most interactive groups within the customer engagement lifecycle and help to drive pipelines by supporting marketing events, content, MicroStrategy days, etc. The successful candidate will have a consultative sales approach, and value the importance of teamwork. This position is critical to the success of our Sales organization in describing and showing how we provide cost-effective solutions that deliver business value to our customers. 

You will work with our Regional Partner Managers to understand and grow the enablement level of MicroStrategy’s Partners, as well as make sure that the key MicroStrategy Partners are supported in building their business with MicroStrategy.

Your Focus

• Understand a customer’s goals and challenges through successful discovery to effectively position the MicroStrategy platform in a way that differentiates us from the competition and brings clarity to where we can add value in a customer’s architecture.

• Scope, build, and present custom demos and presentations that address key business value for our prospects.

• Take technical ownership of the sales opportunity, respond to objections and can manage most aspects of the sales cycle with little assistance.

• Handle multiple customer engagements simultaneously.

• Research, scope and respond to customer RFIs and RFPs and take initiative in sharing results with all team members.

• Supports Partners and engages with Partners of MicroStrategy to identify and define joint opportunities. The individual will provide functional and technical advice, sales training and other in-person support to Partners on an as-needed basis.

• Advance the product knowledge of MicroStrategy partners through education, training, skills transfer, and best practices.

• Stay up to date with our demo content and product positioning and be an early adopter of incorporating these changes into our product positioning.

• Confidently present and articulate the business value of the MicroStrategy platform at all levels of the customer’s organization.

• Have a natural passion for new technology, be innovative, and create new solutions with out-of-the-box thinking

• Support pipeline generation with marketing events, content, onsite MicroStrategy days, etc.

• Constantly learn and develop expertise in MicroStrategy software through product training classes and unsupervised work assignments. Uses this experience and knowledge to develop expertise in MicroStrategy software including new releases.

The company is currently looking for a Sales Support Executive to expand its ever-growing team. If you aspire for a rewarding career, keep reading:

Responsibilities:

• Sales Order Processng (issuance of DO, invoices, etc)
• Regular Order Management Updates to the Sales Team
• Coordination of shipping schedule.
• Preparation of shipping documents (commercial invoice, packing list etc.).
• Track payment and update on system
• Maintain the customer data to ensure accuracy.
• Assist in general administration duties and Ad-hoc duties assigned

Requirements:

• ‘O’ level with 2-3 years of relevant experience.
• Self-motivated and initiative individuals.
• Possess strong negotiation and selling skills.
• Knowledge in office supplies or office automation would be an advantage.
• Knowledge on SAP and TMS system would be an advantage.

Why join us:

• Attractive commission package
• 5 days’ work week
• Good career growth/staff benefits
• Transport pick-up from Jurong East MRT

Please email your resume with your last/current drawn salary, expected salary, notice period to [email protected].

The company is currently looking for a Sales Executive to expand its ever-growing team. If you aspire for a rewarding career, keep reading:

Responsibilities:

• To source and develop new customer (B2B / B2C) base
• Grow key accounts across markets and industries.
• Meet & exceed fiscal year set target.
• Support sales head in identifying and sharing best practice on the gaming and gadgets product.
• Regularly monitoring market sentiment of the products and submitting timely reports.

Requirements:

• Minimum GCE ‘O’ level
• 2 years of experience in a sales and marketing environment preferable on gaming/gadgets
• Strong understanding on effective sales and marketing communication mix and tools for B2B and B2C customer engagement.
• Self-motivated, results-oriented and target driven.
• Able to communicate fluently and confidently in English.
• Bilingual in English and Mandarin as this position requires to handle Mandarin speaking associates.
• Positive working attitude

Why join us:

• Attractive commission package
• 5 days’ work week
• Good career growth/staff benefits
• Transport pick-up from Jurong East MRT

Please email your resume with your last/current drawn salary, expected Salary, notice period to [email protected]

OUR COMPANY

We, at RegASK are a high growth global RegTech company leveraging technology and global network of experts to revolutionize regulatory intelligence, serving the LifeSciences (MedTech, CROs, Pharma) and FMCG industries (Food, Personal Care). RegASK team is highly diverse with more than 10 nationalities across 3 continents, entrepreneurial and very agile, enjoying the benefits of working across industries and across the globe. RegASK is currently recruiting highly motivated talents to expand its team and support its ambitious growth plans.

RegASK is an international, diverse and rewarding place to work. If you are a builder, highly autonomous in your working style, and eager to problem solve, we would love to hear from you.

RegASK is part of Sprim Global Investments portfolio, a group of 500+ people in 19 offices across 6 continents, finding solutions, discovering and implementing new ideas to deliver better health.

THE POSITION

Title:

Digital Marketing Associate

We are seeking a dynamic and enthusiastic Junior Digital Marketing Associate to join our team. The ideal candidate will be passionate about digital marketing, possess a solid understanding of online marketing channels, and be eager to learn and contribute to various digital initiatives.

Key Responsibilities:

• Support the execution of email marketing campaigns, including designing, testing, and analyzing email performance.
• Manage email lists and segmentation to target specific audiences effectively.
• Collaborate with cross-functional teams to ensure alignment with overall digital marketing strategies.
• Using CMS platforms to develop landing pages and website pages.
• Managing RegASK social media platform for all organic activities.
• Utilizing Google ads & paid social media advertising (LinkedIn and Facebook in particular) to deliver strong, measurable growth for clients.
• Building automation workflows and processes. Running A/B testing across digital assets.
• Analysing data and interpreting analytics to spot opportunities, campaign strengths and weaknesses, optimisation points and narratives within campaigns.

Requirements:

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Min. 1 year of relavant working experience
• Strong written and verbal communication skills.
• Hubspot tool expertise
• Basic understanding of digital marketing concepts and tools.
• Familiarity with social media platforms, content creation, and scheduling tools.
• Analytical mindset with the ability to interpret data and draw actionable insights.
• Eagerness to learn and adapt in a fast-paced environment.

How to Apply:

If you are excited about this opportunity and believe you have the skills and qualifications to excel as our Digital Marketing Associate, please submit your resume accordingly.

We appreciate all applications, but only selected candidates will be contacted for an interview.

Thank you for considering joining the RegASK team. We look forward to reviewing your application!

About Us 

Refract Technologies is a family of 80+ members and growing. We are engineers, game producers, artists and entrepreneurs, all with deep passion and experience in the gaming and technology industries. We’re here as veterans from the likes of Electronic Arts, Ubisoft, Unity, IGG, Gumi, XII Braves, Creative Technologies & more. 

Our vision is to extend human experience beyond reality through innovations in gaming and entertainment. We are game changers. 

The Role 

As the Assistant Marketing Manager at Refract Technologies, you’ll be responsible for curating engaging touch points across all outward facing channels. This role will see you flexing the full spectrum of your marketing muscles - between proposing and executing successful campaigns, defining timelines, collaborating with other internal product and corporate development teams, and getting your hands on creating all manner of marketing materials as well. 

If you’re a jack of all trades, with a flair for presentation and processes - we’d love to speak with you! 

Responsibilities

Digital Marketing 

• Design and implement comprehensive digital marketing strategies to enhance brand presence and user engagement. 
• Manage paid advertising campaigns across various platforms, ensuring optimal alignment with marketing goals. 
• Collaborate within an agile team environment to develop cohesive marketing strategies. 

Performance Marketing 

• Analyse campaign performance using metrics such as CPA, CTR, and CPC, and adjust strategies for maximum efficiency. 
• Conduct A/B testing to refine approaches for improved campaign results. 
• Efficiently manage budgets to maximize ROI and meet financial objectives. 

Conversion Optimisation 

• Analyse and optimize conversion funnels to boost sales and marketing efficiency. 
• Implement strategies to enhance funnel performance, driving increased conversions. 
• Work closely with sales teams to align marketing tactics with sales goals. 

SEO and Content Production 

• Develop and execute SEO strategies to improve organic search visibility. 
• Perform keyword research and optimize content for better search rankings. 

• Manage content calendars and lead the production of high-quality content, utilizing tools like Adobe Photoshop and Premier. 
• Create visually compelling marketing materials and digital content. 

Reporting and Analytics 

• Use analytics tools to track and report on campaign performance, providing insights and recommendations. 
• Regularly report to management on the results and ROI of campaigns. 
• Keep abreast of digital marketing trends and technologies, continually refining marketing strategies. 

Skills and Experience Required 

• Bachelor’s degree in Marketing, Business, or a related field. 
• At least 3 years of experience in digital marketing, with a strong focus on performance marketing. 
• Proficiency in SEM, SEO, Social Media Marketing, and content production. 
• Experience with content production tools such as Adobe Photoshop and Premier. 
• Strong understanding of digital marketing metrics and analytics tools. 
• Experience with A/B testing and conversion optimization. 
• Excellent communication skills and the ability to work collaboratively in a cross-functional team. 
• Creative thinking and problem-solving abilities, with the capacity to manage multiple projects in a dynamic, agile environment. 

Marketing Intern (Malaysia)

We are seeking a Marketing Intern who will be supporting the growth of PRISM+ Malaysia by enhancing and optimizing customer experience funnels. Being a high growth electronics company, we are looking for a candidate who will be a passionate strong self-starter to manage PRISM+ overseas marketing needs.

This entrepreneur individual will help us generate data-driven commercial insights, execute viral digital campaigns, and manage marketplace partners. The candidate will be experiencing the breath-taking pace of high growth start-up journey. He/She will be part of PRISM+ overseas expansion team and will report to Country Director of Malaysia & Australia.

Responsibilities of a Marketing Intern but are not limited to:

• Come up with innovative campaigns ideas (partnerships, events, social activation etc.) and for each marketing campaign:

- Develop compelling and creative concepts adapted to global marketing frameworks

- Set campaign objectives and performance targets for each major campaign, with rationale, anticipation of results and ROI

- Execute all key aspects of the campaign

• Develop synergy between both countries marketing resources
• Proven ability to communicate effectively to drive positive outcomes with key stakeholders
• Foster strong relationships with media and influencers for periodic mass activation
• Work closely with Singapore Marketing team on global initiatives.

• Bachelor’s Degree in Business and Marketing, or any relevant course of studies
• Thrives in dynamic, uncertain and fast-moving environments, a hustler
• A strong level of passion to effectively tell PRISM+ story

What We Offer:

• Valuable hands-on experience in a startup environment.

• Collaborative and dynamic work culture.
• Opportunity to make a meaningful impact on the company.
• Potential for future employment opportunities.

Your Career

As part of the Programs and Facilitation team, the Sales Enablement Coordinator will be responsible for coordinating and managing the logistics for our global, virtual and in person training sessions. You will work closely with program leads, cross-functional teams and external partners to ensure smooth execution of training programs. The Sales Enablement Coordinator thrives in a fast paced environment, has strong attention to detail, is organized and process driven. You will assist in managing the coordination, logistics and results monitoring of enablement programs to support new hire sales onboarding, sales kickoff events, continuous learning programs and other special projects. 

Essential Duties and Responsibilities

• Coordinate and manage logistics for global, virtual, and in-person training sessions, ensuring smooth execution and a seamless learning experience for participants.

• Collaborate with cross-functional teams, including Sales, Marketing, and Product, to understand training needs and objectives, and assist in translating them into impactful training programs.

• Schedule and coordinate logistics for training sessions, webinars, and workshops, including venues, Zoom setup, and execute participant communications.

• Assist in tracking and managing of budget and expenses for on site training, ensuring cost-effective delivery of training initiatives.

• Collect and analyze participant feedback and training effectiveness metrics, making recommendations for continuous improvement.

• Assist in the onboarding process for new sales team members, providing logistical support and coordinating training activities.

• Assist in creation and management of Seismic pages for our team’s programs to ensure up to date, relevant information and content

We are looking for a VP, Sales & Client Growth with the experience, creativity, passion and strategic vision to achieve our ambitious growth plans. This is an opportunity to have real influence and impact within an innovative, dynamic, and ambitious company.

As the VP, Sales & Client Growth your key accountabilities will include:

1. Driving growth in the region and implementing a sales strategy for acquiring new logos for Epsilon’s MarTech & AdTech business
2. Leading strategic sales planning and account management process; establish and drive sales quota for sales associates
3. Acting as the local leader for SG commercial employees, embedding the Epsilon culture and driving morale and camaraderie across teams
4. Building trusted relationships with CEOs of our sister agencies and collaborating with them to generate Epsilon revenue within Groupe clients
5. Leading conversations with CMOs/Marketing Directors of prospective clients in the pre-sales and solutioning process to bring a consultative approach to their marketing and sales challenges. Strong understanding of Epsilon’s MarTech/AdTech offering
6. Being the Epsilon brand ambassador in the local market for all events and PR related activities

Success Criteria

As the VP, Sales & Client Growth some of the key performance criteria are:

• Building a high performing sales organization for Epsilon in the SEA region
• Building strong relationships with CMOs across global and regional brands
• Achieving/exceeding sales quotas across Epsilon’s platforms
• Developing trusted relationships with Groupe CEOs
• Applying deep domain knowledge and understanding of the marketing space in Asia across Digital Media, CRM, loyalty and digital experience

The Product portfolio you will take to market -

Rooted in privacy and driven by powerful AI and the industry's most robust data, Epsilon PeopleCloud-(EPC) personalizes each person's journey, driving better outcomes for our brand’s customers. It comprises award winning and industry leading products that cut across loyalty, data management platforms and digital media.

EPC is a best-in-class marketing platform for hyper-personalizing consumer journeys with true performance transparency.  Click here to learn more about EPC.

You will join our dynamic sales force in developing new businesses and providing professional solutions to our potential clients. The key to your success will be in your drive and ambition to win new businesses, and your ability to generate opportunities through successful relationship

management of your client accounts.

What does the role look like?

1. Identify and develop new business, incremental or renewal opportunities within the commercial sectors through consultative processes that address customer business requirements.
2. Strong advocator of our products, services & solutions and demonstrate the value of our technology and solutions.
3. Evaluate existing partnerships and sales efforts with an analytical eye towards improving or re-evaluating current strategies.
4. Develop and foster executive level and C-suite relationships with partners and departments and evangelize the market through a thorough demonstration of use cases and application of our solutions.
5. Track emerging trends, identify and recommend new services/solutions to expand the profile as part of business innovation.
6. Develop and strengthen internal and external relationships that will lead to increased lead generation and market share.
7. Foster and work to maintain an entrepreneurial growth culture throughout the company and across all teams and work functions.
8. Collaborate with company top executives to set business objectives and development goals.
9. Be proactive in understanding market trends and products, services & solutions, and customize appropriate solutions according to customer needs.

What are we looking for?

1. Diploma & above in Business Administration, Marketing, Engineering, Computer Science or related fields.
2. 3-5 years sales or marketing experience or similar role in a MNC environment.
3. Strong business management skills in managing sales forecasts, pipeline, and opportunities.
4. Superior people skills, with the ability to manage internal and external parties and relate to people of all levels including senior management representatives at customer organizations
5. Excellent communication and presentation skills with a solution-oriented mindset.
6. Ability to communicate accessibly and concisely about our products or services to customers.

Purpose Statement

This role will drive business development and growth of the Electrophysiology franchise/ products across ASEAN, Korea, India, Hong Kong and Taiwan through market/ competitive analysis, use customer and own technical insights to develop/ enhance products/ product line(s), work collaboratively with regional and global stakeholders and ensure implementation of AP Franchise Plan, budget and marketing excellence standards in line with regional marketing objectives.

The individual will collaborate closely with the Portfolio Acceleration Team to provide customer insights, portfolio gaps and market regulatory needs to ensure faster launch and market access for products.

Roles & Responsibilities

• Marketing Strategy Planning: Support the strategic planning efforts for the franchise across relevant countries in the region through mapping the market, identifying potential gaps and exploiting new opportunities in line with franchise strategy and global guidelines to drive growth of the franchise
• Business Planning: Develop/ support Annual Operating Plans (AOP) and lead execution of AOP (budgets/ resources/ activities etc.) for the franchise across relevant countries in the region
• Market (Market Conditions, Customers, Competitors) Analysis: Lead execution of market analysis activities (Market research, identification of new opportunities, therapies, technology advancement competitors etc.) for the franchise to generate insights and support development of marketing strategies
• Marketing Operations: Initiate and lead the design and implementation of marketing programs in the region, develop networks and establish advisory boards; ensure alignment of own activities with International functions (Finance, Supply Chain, Health Economics, Marketing, Clinical, Regulatory, Quality), establish strategic vendor relationships and periodically review effectiveness of marketing operations across the franchise in the region
• Product Life Cycle Management: Lead and monitor the execution of product centric plans (like new product launches etc.); oversee coordination with operations team to manage the supply chain for products, review monthly forecasts, backorders & plan inventory transitions for new products, track portfolio performance and ensure accurate and timely reporting across the region for the franchise
• Marketing Communications: Monitor execution of BSC branding/ marketing communications in the franchise across the region; provide inputs for brand messaging; guide impactful tools and innovative approaches; monitor and evaluate impact in line with the global communication guidelines to ensure appropriate brand positioning for own products. Requirement of strong communication skills interpersonal and via multiple media, ability to put thoughts across coherently and able to drive Key Opinion Leaders (KOLs) engagement
• Stakeholder Relationship Management: Establish and develop relationships with key stakeholders/ KOLs/ economic buyers and influencers as relevant to own domain; participate in conferences/ symposiums, guide program design to develop advocates to communicate key company messages to the medical community; network with counterparts in BSC global to drive regional objectives. Ability to influence regional and global stakeholders through relationships and persuasive communication skills
• Sales Enablement: Liaise with regional & in country sales leadership for the franchise to align sales and marketing objectives; drive sales team capability needs assessment and guide programs for capability building on products and clinical messaging; align with global to identify marketing collateral and disseminate them in country to ensure achievement of franchise marketing objectives and sales support as required
• Quality: Ensure awareness and compliance with applicable standard operating procedures to meet, comply and champion all quality and regulatory commitments of BSC; As interface to the Customer and Sales Organization has direct responsibility to facilitate, share documents and process to identify, notify and ensure any complaint or problem are addressed, thereby demonstrating high commitment to Quality in all interactions and behaviors; Responsible to facilitate and champion the quality requirements and the message of compliance to internal and external customers for all events and campaigns

Qualifications

• Possess at least a Degree. Additional postgraduate qualification is preferred. Candidates with MBAs and knowledge of the Electrophysiology franchise with the ability to hit the ground running will be prioritized
• Familiarity and professional experience with ASEAN, Korea, India, Hong Kong, and Taiwan markets is preferred
• Proficiency in Korean, Mandarin or another APAC language would be advantageous as it aligns with the need to assist and engage with the corresponding markets
• Ability to drive revenue generation through well-crafted downstream marketing plans partnering with colleagues on the ground
• Candidates with prior experience in Electrophysiology and strong understanding of the industry, procedures, physician mindset, solutions sought
• Proven track record of successful execution of tasks and possess leadership potential
• Displays drive and ambition, ability to develop new skills, strong vision and problem-solving skills, and invests in self to grow into more senior marketing roles
• Experience working with external stakeholders/ distributors to grow commercial footprint through geographical penetration/ co-licensing/ co-promotion
• Ability to work across different cultures
• Collaborative mindset and strong communication skills to work with multiple stakeholders, especially with the global teams
• Ability to multi-task and work in a fast-paced, demanding environment
• Possess strong prioritization, project management and time management skills
• Proficient in Microsoft Excel, Word, and PowerPoint
• Willingness and ability to travel based on business requirements

Hi,

We are looking for sales managers to handle 2 specific market segments

Requirements:

-Experience in Sales (Horeca)

-Experience in both modern on trade and off trade sales

-6 days work week

-Experience in a Grocer is a must

-Knowledge in import and export paperworks is a must

-Knowledge in super foods and relevant industry stake holders

-Able to work with managenent to run operations

-Aim to achieve business objective through careful business planning and execution

About the company:

We are a Singapore-based Retail and Wholesale distributor of fitness supplements and accessories, looking for individuals who want to make an impact on the South East Asian sports nutrition market. Our main focus is on the brands "Owala" and "Plantae".

Tasks:

(i) Social Media:
- Create a posting grid and social media posting plan including key sale dates for Owala
- Optimise Social media campaigns
- Perform User Generated Content(UGC) collaborations

- Sign Social Media affiliates

- Create conceptual storyboards for live streams/UGCs targeted to the different psychographic profiles

(ii)Website:

- Complete SEO
- Managing Owala website with landing pages
- Setup for membership programs with an email marketing program (iii)Partnerships:

- Create and initiate a partnership network for brands inclusive of (Fashion, Fitness, Restaurants, FMCG partners) to synergies on marketing and do collab giveaways

-Build affiliates network to allow for the sharing of resources (live stream studios, e-commerce platforms, product bundle sales etc)

(iv)Physical:

- Review of displays
- Revamping display concepts in physical stores

-Management and initiation of partnerships with clients

Who should apply:

Suppose you are an enthusiastic creative individual who is interested in setting up and overseeing the marketing efforts of a great home and lifestyle brand. In that case, this is the job for you.

ABOUT YOUR ROLE : You will be responsible for sales and account management for existing customers and develop new customers to achieve budgeted sales and profit contribution.  You will report to the Sales Manager and will be based in Alexandra Road,

YOUR RESPONSIBILITIES WILL INCLUDE:

• Grow the business by managing existing accounts and identifying new potential customers.,
• Promote the use of products to new and existing customers through the application of selling skills and building relationships with all levels within the target customers. 
• Understand our Product Portfolio and Sales Process.
• Solving technical issues with close coordination with the Quality Assurance & Technical Support Team.
• Manage market intelligence and monitor market trends in the region.
• Actively involved in timely collections from the customers
• Prepare regular reports, both for Internal and Customers like Sales Forecast, Customers’ Sales Forecast, Competitor Activity, Pricing Movements, Customer Complaints etc.

Hex Trust is a fully-licensed and insured digital asset custodian. Led by veteran banking technologists and award-winning financial services experts, Hex Trust has built Hex Safe, a proprietary bank-grade platform that delivers solutions for digital asset protocols, foundations, financial institutions, and the Web3 ecosystem. Hex Trust has offices in Singapore, Hong Kong, Dubai, Italy, and Vietnam.

Hex Trust is seeking an Expression of Interest for a Sales & Business Development position. The person in this role will primarily work to cultivate new business opportunities with the digital asset ecosystem such as the Foundations, DAOs, token projects, and institutional investors. By pioneering cutting-edge technology and security frameworks, we have a vision to become the world’s most trusted infrastructure provider in the digital asset economy. The Sales & Business Development role requires someone with a hunter mentality, who is knowledgeable about the digital asset space, a strong communicator and an effective problem solver.

• Sales and business development for custody, brokerage, staking, tokenization, and our growing suite of products.
• Develop new business opportunities across different channels and geographies.
• Drive business growth through partnerships and strategic agreements to increase market penetration, client acquisition, revenue, and other relevant metrics.
• Develop and strengthen relationships with key participants in the Web3, technology, and financial services ecosystem.
• Increase operational efficiency across the team.
• Ad hoc projects as needed.

• Sales and Business Development experience preferably from the financial services, technology, and/or the Web3 ecosystem.
• Ability to operate and excel in a fast-paced, entrepreneurial environment with minimal supervision.
• Ability to negotiate and create relationships with senior decision makers.
• Strong communication and presentation skills. Fluency in English and another local language a plus
• Demonstrated experience and strong knowledge of the digital asset ecosystem.

Candidates who do not tick all the boxes are still encouraged to apply, those with less experience will still be considered for the position but with an adjustment to the level of seniority.

As one of the leading Web3 innovators, Hex Trust offers a front-row seat in the ever-changing blockchain & crypto industry. We genuinely believe that people are our greatest asset, and invest heavily so they’re best prepared to support our mission to unlock ownership in decentralized markets! You will be joining a company that is always committed to creating a supportive & inclusive environment that promotes personal and professional growth that furthers your success and drives innovation, collaboration, and passion in the blockchain space.

At Hex Trust, we are proud of our R.A.P.I.D. culture:

• Respect and Inclusion
• Agile
• Passionate
• Indivisible
• Driven by integrity

Join us at Hex Trust and not only can you look forward to working with blockchain professionals to build the decentralized future, but also:

• Competitive Salaries & Bonuses
• Generous Amounts of Paid Time Off (incl. leave for Birthdays, Work Anniversary, and Mental Health etc.)
• Flexible Work Arrangements
• Access to Corporate Discounts and exclusive Employer Perks
• Medical & Retirement Plans
• Professional Learning and Development Opportunities
• Elevate your work using cutting-edge technology
• Fun & friendly office spaces in Hong Kong, Singapore, Dubai and Vietnam
• Regular company & social events

Hex Trust is an equal-opportunity employer devoted to diversity and inclusion in the workplace. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

Acceo Pte Ltd, a leading provider of construction equipment and heavy machinery, is seeking an experienced and driven Sales Manager to join our team.

In this role, you will develop and implement sales strategies, identify new business opportunities, and build strong relationships with clients in the construction and heavy equipment industry. You will be responsible for driving the sales process from prospecting and lead generation to negotiation and closing deals. Additionally, you will collaborate with cross-functional teams to ensure customer satisfaction and timely delivery of equipment.

The ideal candidate for this position is a dynamic and results-oriented professional with a proven track record in sales within the construction equipment industry. You should have excellent leadership and communication skills, as well as a strong ability to build and maintain client relationships. Knowledge of construction equipment and the ability to understand customer needs and provide tailored solutions are essential for this role.

Responsibilities

• Develop and implement sales strategies to achieve revenue targets.
• Identify and pursue new business opportunities in the construction equipment industry.
• Build and maintain strong relationships with clients, providing excellent customer service.
• Manage the sales process from prospecting to closing deals.
• Collaborate with cross-functional teams, including operations and service, to ensure customer satisfaction and timely delivery.
• Prepare sales forecasts, budgets, and reports for management review.
• Stay updated with industry trends, market conditions, and competitor activities.
• Attend industry events and conferences to expand network and promote company products.

• Bachelor's degree in Business Administration, Marketing, or a related field.
• Proven experience as a Sales Manager in the construction equipment or heavy machinery industry.
• Strong knowledge of construction equipment and heavy machinery.
• Demonstrated ability to achieve sales targets and drive business growth.
• Excellent leadership and team management skills.
• Exceptional communication and negotiation abilities.
• Strong analytical and problem-solving skills.
• Customer-focused mindset with a proven ability to build and maintain client relationships.
• Proficiency in CRM software and sales management tools.
• Willingness to travel for client meetings and industry events.

Job Summary

Imagine what you could do here. At Apple, great ideas have a way of becoming phenomenal products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish!

Why Apple?

At Apple, we believe our products begin with our people. By hiring a diverse team we drive creative thought. By giving that team everything they need we drive innovation. By hiring incredible engineers we drive precision. And through our collaborative process we build memorable experiences for our customers!

Apple is looking for a dynamic and highly motivated Mac Product Marketing Manager for Southeast Asia. This role will be based out of Singapore.

The Product Marketing Manager will own and drive the product centric marketing strategy for Mac across Southeast Asia. You will be part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation.

Continuous improvement of product launches, comprehensive business and market analytics, instinctive insights and the discipline to focus are valued attributes. The Product Marketing Manager will have a deep understanding of the product, portfolio and marketing strategy, twinned with the ability to execute for results.

The Product Marketing Manager must have the ability to work collaboratively with other critical functions, Marcom, PR, Finance and Sales, to articulate and shape the opportunity ahead for their product line of business and communicate region-unique requirements for current and future products in a coherent way to multiple stakeholders across the globe as well as the US.

To be truly successful in this role, you will need to have an undeniably strong passion for Apple products, desire to win, curiosity to be better, ability to navigate in a world of ambiguity, finesse and craft in product storytelling, creative and innovative problem solving, the motivation to inspire others and to build strong and lasting relationships throughout the organization.

Key Qualifications

• Articulate the Mac product opportunity in market and provide product insight and leadership from introduction through end-of-life to both the Marketing and Sales organizations
• Execute Mac, macOS and Pro apps launches across Southeast Asia with excellence every time
• Contribute to the annual Southeast Asia Marketing plan, outlining key opportunities and priorities for growth and category leadership, synthesizing research and business insights, and driving in-market execution for Mac across key countries
• Liaise with worldwide Product Marketing and Engineering on local Mac business needs and feature requirements, influencing the product roadmap and making clear recommendations to improve the overall customer experience
• Become a visible and vocal member of the international Mac Product Marketing team
• Be the guardian of product messaging and positioning across all key customer touch points, advancing the cause of excellence.
• Possess expert knowledge of competitive and third party products, software applications and market trends across consumer, enterprise and education segments.

Key Competencies

• 7+ years of product management and marketing experience in related industries
• Flexibility to travel (up to 50% of the time)
• Instinctive ability to be the voice of the consumer
• Excellent analytical skills
• Depth of technical awareness, able to translate features into consumer benefits and vice versa
• Strategic planning expertise
• Superior oral and written storytelling and presentation capabilities in English
• Fluency in Bahasa Indonesia to support Indonesian market
• Negotiation skills

Description

• Provide Mac product leadership from product introduction to end-of-life for our Southeast Asia business, supporting business and marketing reviews as needed
• Support Mac, macOS and Pro Apps launches with press, partner and customer-facing staff
• Contribute to the annual research and marketing plan, articulating and validating the opportunity and priorities for the overall Mac category across key Southeast Asia countries, subsequently driving and supporting in-market execution as needed
• Liaise with worldwide Product Marketing and Engineering teams on relevant local business needs and feature requirements, influencing the product roadmap through clear recommendations that improve overall customer experience across hardware, software and services
• Become a visible and vocal member of the international Mac Product Marketing team
• Be the guardian of product messaging and positioning across all key customer touch points, advancing the cause of excellence
• Possess expert knowledge of competitive and third party products, applications and market trends across related consumer, enterprise and education segments

Education

Bachelor’s degree required. MS/MA/MBA preferred but not conditional.

Additional Requirements

Apple is an Equal Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants, including minorities, women, protected veterans, and individuals with disabilities. Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation or that of other applicants. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.