A Sales Advisor is responsible for delivering the best customer experience that contributes to the store’s sales and profit. As a Sales Advisor, you’ll always put customers first, offer assistance, and share your product and fashion knowledge. You’ll create an environment that is easy for customers to shop through store operations and great garment care. You will also share your knowledge and skills with your colleagues, offering help where needed to build positive working environment.​

​

Key Responsibilities​

• Provide great customer experience.​

• Fold, hang, display and merchandise garments to maximise selling opportunities.​

• Actively process, stock and replenish garments on the sales floor and in the stock room.​

• Open, unpack and label merchandise with security tags.​

• Support customer purchases and returns in the register.

About the Company & Brand Background

Suu Balm is a uniquely differentiated range of skincare products for people with dry, itchy, sensitive or eczema-prone skin developed at one of the world's leading dermatology hospitals.

We offer an exceptional skincare range meticulously crafted by an expert dermatologist at the National Skin Centre in Singapore.

Currently, Suu Balm has made its mark in over 10 countries across Asia, the UK, and Ireland, with an impressive global sale of over 2 million tubes sold. As we continue to experience remarkable growth and expansion, we warmly welcome talented and enthusiastic individuals to be part of our team.

Company highlights:

• Grow with us, grow within: We believe in helping our people reach their full potential. In our fast-paced environment, you'll develop personally and professionally, making a real differencealong the way.

• Great culture: We believe that open communication, collaboration, and mutual respect are essential for creating a positive and productive work environment. We celebrate success, embrace diversity, and empower each team member to contribute their best.

What We Offer

The versatility and vast opportunities: As a rapidly expanding and dynamic company, you'll experience an environment that fosters quick learning and personal development. You'll be entrusted with significant responsibilities, enabling you to truly influence and drive the business forward.

The steadfastness of an empowering, purpose-driven company: Suu Balm is dedicated to making a meaningful and positive difference in the world. We firmly believe that everyone should embrace their uniqueness with confidence, and our passion lies in developing products that enable people to achieve just that.

The Opportunity:

The Marketing intern will play a vital role in executing online and offline marketing strategies for the company. This role involves managing various marketing initiatives across different platforms, including events coordination, digital content creation, and partnership management. The ideal candidate should be detail-oriented, and able to thrive in a fast-paced environment. This role offers a unique opportunity to gain exposure to both online and offline marketing, giving you a well-rounded experience that will set you up for success in future endeavours. If you're ready to roll up your sleeves and be part of a dynamic team, we want to hear from you!

In this role, your tasks could include

Online Marketing:

• Upkeep content creation, including but not limited to – ideating and creating videos for social media (TikTok, IG videos and etc). Ensure consistent and timely delivery of content across platforms, stay updated on the current trend and analyse performance data and insights to optimise content strategy, maximising engagement and reach on social channels.
• Source and liaise with various digital platforms for content distribution such as relevant articles and listicles, video collaborations, and any other online features.
• Source and facilitate communication with third-party creators/influencers such as PR drops, promotional activities, and any other sponsored content.
• Conduct research, provide recommendations and justifications, and craft proposals for potential new marketing platform opportunities.
• Collate market intelligence by keeping close eye on competitors to maintain brand's competitive edge.

Offline Marketing:

• Plan, execute, and staff onsite during weekend activations and events such as health fairs, roadshows and pop-ups in medical and retail channels.
• Collaborate with designers to create marketing collaterals, including but not limited to, product fact sheets, brochures, promotional posters, and coordinate with agencies, printers, and vendors to meet project timelines. Ensure adherence to brand guidelines when developing marketing & events collateral materials.
• Reach out or liaise for sponsorships and partnerships.

You will also be responsible for any other projects or tasks that may arise.

What you’ll need to succeed:

• Candidate must possess or currently pursuing a Bachelor’s Degree in marketing, Mass Communication or related discipline.
• Digitally savvy and proficient in computer skills – Microsoft Word, Excel, PowerPoint.
• Passion in Marketing – aware of latest marketing, social media and ecommerce trends.
• Good interpersonal and communication skills.
• Willing to learn and able to work in a fast-paced environment.
• You must be able to commit to a 6-month internship.

Location: City Hall
Department: Marketing
Reports To: Marketing Director

Job Summary:

We are seeking a dynamic Marketing Executive to join our team. In this role, you will collaborate with internal and overseas teams to promote our company’s products and services. You will leverage your knowledge of digital marketing to develop and execute innovative marketing strategies, ensuring effective communication and brand promotion across various platforms.

Key Responsibilities:

• Collaborate with internal teams and international partners to create and implement marketing campaigns that align with company goals.
• Develop and manage digital marketing initiatives, including social media and online advertising.
• Conduct market research and analyze trends to identify new opportunities for product promotion.
• Create engaging content for various platforms to enhance brand visibility and audience engagement.
• Monitor and report on campaign performance, making data-driven recommendations for improvement.
• Assist in organizing promotional events and activities to enhance product visibility.

Requirements:

• Diploma in Marketing/Communications/Media with at least 1 year of relevant experience.
• Solid understanding of digital marketing concepts, including SEO, SEM, Social Media and content marketing.
• Excellent communication skills, both written and verbal.
• Ability to work effectively as part of a team and independently.
• Creative mindset with a passion for marketing and brand promotion.

Guerlain is the Parisian Alchemist that pursues an infinite quest for wonder of senses and crafts artistic beauty from nature, since 1828.

Singapore local market is recruiting a Public Relation intern to be responsible for the implementation of PR, Paid/ Organic Media and KOL, related marketing activities in Singapore.

MAIN TASKS AND RESPONSIBILITIES

SEEDING & PRESS RELEASE

• Work hand in hand with PR Manager on the seeding strategy to influencers and medias to increase Guerlain’s awareness on all launches. Executing all seeding deliverables for new launches, campaigns/ festivals for Local Market.
• Ensure all seeding quantities and inventories are available in a timely manner.
• Adapt and disseminate Press Releases to localized version with price in SGD and check availability on new launches for all boutiques and stores. Assemble press kit for all new localized information to disseminate to media lists.
• 1-to-1 Media pitch targeted stories and send gifts to build robust relationship with key media/ KOL contacts.

EVENT MANAGEMENT

• Source, plan and liaise with third party suppliers (i.e. floral, F&B, activity vendors) for the execution of PR events.
• Manage the preparation of logistic arrangement for PR events including set-up, gifts arrangement with AOG (Art of Gifting), RSVP list and follow-up post-event contacts.
• Assist in planning, coordinating, executing events i.e. key launches/ trade/ in-store events for Media/ KOL or involving media front (e-symposium).
• Organize media / KOL interviews with internal spokespersons in HQ

ADMIN SUPPORT AND MONTHLY REPORTS

• Monitor media coverages for every activation/ launches/ campaigns/ events.
• Submit monthly PR clippings and weekly newsletter to regional PR team.
• Monthly internal report to measure effectiveness of media/ KOL engaged, organic coverage, gift tracking.
• Competitor analysis: Always be at the top of the game! Check out which media/ KOL that are relevant with high influencing power engaged by competitor brand and work hand-in-hand with CRM and Trade interns for monthly competitor report.
• Admin support: Ensure smooth delivery for seeding, arrange meetings with key KOL and Media, support internal marketing team with proper documentation for any inventory orders/ gift tracking, events flow and rundown, extra support in events when needed.

CRM

GUERLAIN & YOU LOYALTY PROGRAM

• Manage the loyalty rewards catalogue and prepare brief to agencies for artwork changes. Ensure all deliverables are met within the given timeline.
• Manage inventory of Loyalty Gifts and ensure availability of gifts at stores.
• Update all other G&Y collaterals in a timely manner.
• Submit monthly CRM report to internal stakeholders for review.
   

EMAIL CAMPAIGNS

• Manage EDM calendar for tactical campaigns and new launches, including setting up of campaigns with minimal changes.

CLIENTELING/ TRADE

EVENTS

• Conceptualise and execute planned activations to ensure client satisfaction and positive event ROI. Provide on-the-ground support for all clienteling events.
• Work closely with internal team to source vendors, manage logistics, timeline and other details (eg. Transporation and F&B).
• Lead event briefings for internal team and ground staff, ensuring close communication with all stakeholders leading up to events.
• Lead monthly deployment of upcoming month’s events at all stores.
• Submit post-event reports to internal stakeholders for review.

TRADE

• Work closely with internal team to source vendors, manage logistics, timeline and other details (eg. Transporation and F&B) to create successful client events.

• Ensure all store collaterals and price lists are updated in a timely manner.
• Submit post-launch reports to internal stakeholders for review.
• Provide monthly updates on competitor landscape.

GENERAL MARKETING

• Provide day-to-day marketing and operational support for the Singapore Marketing Team.

The VP of Marketing plays a critical leadership role in shaping and driving the company’s overall marketing strategy for the purpose of business growth. This role is pivotal in advancing brand development, leading customer acquisition, enhancing customer retention, and building strong brand loyalty. The VP of Marketing is expected to align marketing efforts with the company’s overarching business goals, ensuring that every campaign, initiative, and strategy is both impactful and measurable. In this role, you will be responsible for maximising the ROI on marketing spend while leading and mentoring a high-performing team.

The ideal candidate is a dynamic leader with a strategic mindset, hands-on experience, and the ability to own and deliver results through a data-driven approach. You will act as the company’s chief storyteller, ensuring a consistent, compelling brand narrative that resonates across all marketing channels and engages customers deeply.

This is a highly visible role that requires a proactive, hands-on leader with the ability to own and drive marketing success across the organisation. If you are passionate about building brands, leading teams, and achieving measurable growth, this role offers the opportunity to have a lasting impact on both customer & company trajectories.

Responsibilities:

• Develop & Lead Marketing Strategy: Define and execute a comprehensive marketing strategy that aligns with the company's long-term growth goals. Spearhead initiatives that fuel customer acquisition, brand awareness, and revenue growth.
• Team Leadership & Development: Lead, mentor, and manage a team of marketing professionals. Create an environment that encourages innovation, performance excellence, and professional development. Set clear objectives for each team member and ensure cross-functional collaboration within the department.
• Brand Management & Storytelling: Act as the company’s chief storyteller, shaping and maintaining a consistent and compelling brand narrative across all touchpoints. Lead brand initiatives to solidify the company’s market position and create meaningful engagement with the target audience.
• Data-Driven Insights & Optimisation: Leverage data analytics to continuously improve marketing strategies, campaigns, and performance. Ensure that marketing activities deliver measurable results, and adjust tactics as needed to maximize efficiency and effectiveness.
• Marketing Budget Ownership: Take full ownership of the marketing budget. Monitor and optimise spend to achieve the desired Investor Acquisition Cost (IAC) and payback period goals. Demonstrate a keen focus on maximising ROI on every marketing dollar invested.
• Collaborative Partnerships: Cultivate and manage strong relationships with key external partners, agencies, and vendors. Ensure that all collaborations align with the company’s strategic marketing objectives and deliver high-quality outcomes.
• Cross-Department Collaboration: Work closely with the product and customer facing teams to ensure marketing efforts are well-integrated with broader business initiatives. Ensure the marketing strategy supports product launches, customer retention efforts, and revenue growth.

• A proven track record of successfully leading marketing efforts to drive growth.
• Demonstrated experience in building and executing data-driven marketing strategies through both paid as well as $0 marketing efforts.
• Strong leadership skills with a history of managing and growing marketing teams.
• Expertise in brand management, customer acquisition, and retention strategies.
• Understanding of online marketing levers and core metrics.
• Ability to translate business goals into actionable marketing objectives.
• Exceptional communication and storytelling abilities to articulate and promote the company’s brand narrative. These skills must translate into the investment universe.
• Willingness to be hands-on and to lead by doing. 

Employee financial and physical well-being

• Compensation package: You will receive a competitive total compensation package that includes employee stock options if you are a full-time employee.
• Comprehensive insurance coverage: Free panel outpatient GP clinic visits, group hospitalisation and surgical insurance, and Covid hospitalisation insurance coverage (conditions apply).
• Management fee discount: You will receive an employee discount on your asset management fees when you invest with StashAway.

Flexible work arrangements and policies

• Unlimited paid annual leave: It should be simple for you to decide if you would like to take more or fewer days off. We trust that you are accountable for your work and know best if you need 10 or 30 days of paid annual leave that year.
• Personal work equipment budget: It’s important that you have a workstation that’s optimal for you wherever you are.

Learning and development opportunities

• You will be given an annual Learning and Development budget to help you continuously learn in your pursuit of your professional and personal development. You may use the budget for resources and tools that may help you perform better at work. This budget is subject to management approval.

Team bonding budget and initiatives

• Quarterly team bonding budget: We encourage you to socialise with colleagues across job functions, departments, and entities to know them better as individuals beyond what they professionally do.
• Annual off-site (Nov): Each off-site gathers all employees for a full day of company-wide team bonding activities and challenges.

A Sales Advisor, you’ll always put customers first, offer assistance, and share your product and fashion knowledge. You’ll create an environment that is easy for customers to shop through store operations and great garment care. You will also share your knowledge and skills with your colleagues, offering help where needed to build positive working environment.

Key Responsibilities

• Provide great customer experience.
• Fold, hang, display and merchandise garments to maximise selling opportunities.
• Actively process, stock and replenish garments on the sales floor and in the stock room.
• Open, unpack and label merchandise with security tags.
• Support customer purchases and returns in the register.
   

A Sales Advisor is responsible for delivering the best customer experience that contributes to the store’s sales and profit. As a Sales Advisor, you’ll always put customers first, offer assistance, and share your product and fashion knowledge. You’ll create an environment that is easy for customers to shop through store operations and great garment care. You will also share your knowledge and skills with your colleagues, offering help where needed to build a positive working environment.

Key Responsibilities

• Provide great customer experience.
• Fold, hang, display, and merchandise garments to maximize selling opportunities.
• Actively process, stock and replenish garments on the sales floor and in the stock room.
• Open, unpack, and label merchandise with security tags.
• Support customer purchases and returns in the register.
   

Company Description

OOM Institute, an extension of OOM Marketing Agency, has broadened its scope to become a premier educational platform. It provides in-depth courses, workshops, and consultancy services tailored to enhance professionals' expertise in digital marketing.

Job Overview:

The Inside Consumer Sales role will play a crucial part in guiding individuals and organisations in selecting the best educational opportunities for professional growth. This position demands a deep understanding of educational programs, exceptional communication skills, and a dedication to helping clients achieve their learning and development goals.

Roles & Responsibilities:

• Sales Responsibilities: Manage direct sales to professionals and corporate clients (B2B/B2C).
• Pipeline Management: Identify, build, and maintain a sales pipeline and business relationships.
• Sales Cycle: Handle the entire sales process, from cold calling and lead generation to closing deals.
• Client Consultations: Understand clients' educational goals, career aspirations, and training needs.
• Program Recommendations: Assess skills and knowledge to recommend appropriate educational programs or courses.
• CRM Usage: Use CRM systems to track interactions, leads, and maintain records.
• Promotion: Actively promote educational programs and services.
• Enrolment Assistance: Guide clients through the enrolment process, including pricing and payment options.

Requirements:

• Experience: Minimum 1 year in inside sales or telemarketing, preferably in a consumer-focused role.
• Sales Skills: Proven track record in B2C/B2B sales, meeting or exceeding sales targets is a plus.
• Communication: Excellent skills for engaging diverse audiences effectively.
• Client Relationships: Ability to build and maintain effective client relationships.

Interested applicants may send your updated resume to +65 8068 2355 or by clicking "Apply". Only shortlisted candidates will be notified.

HOTEL OVERVIEW

Strategically located in the heart of Singapore’s shopping, dining and entertainment districts and with the City Hall and Esplanade Mass Rapid Transit (MRT) train stations and other major transportation nodes at its doorstep, Fairmont Singapore and Swissôtel The Stamford are the gateway to explore Singapore’s landscapes at your convenience. With a total of 2,030 well-appointed guestrooms, both hotels also offer a distinct collection of 12 lifestyle and dining choices including Michelin-starred fine dining restaurant JAAN by Kirk Westaway, cutting-edge meeting space at Raffles City Convention Centre with 34 meeting rooms and one of Asia’s largest spas, Willow Stream Spa.

ABOUT OUR COMPANY

At Fairmont Singapore and Swissôtel The Stamford, we design career plans and unveil new professional perspectives through our various development programs. We shine when YOU shine. Come and be part of our dynamic team and experience immerse growth and career opportunities with us.

Job Description

Channels:

• Ensure content on all applicable websites is up-to-date, thorough, optimized, and adheres to brand standards.
• Lead improvements for applicable websites, incorporating relevant technologies, languages, features, and optimization tools.
• Oversee Search Engine Optimization (SEO) activities with agencies to drive organic performance.
• Develop and manage an email marketing calendar, ensuring timely communications to the most updated and relevant databases.
• Collaborate with various departments to maximize online sales and marketing opportunities.
• Coordinate all online marketing activities, including promotions, third-party website promotions, and GDS, in conjunction with the Senior Director of Marketing.

Indirect Channels:

• Work with the Revenue Team to ensure optimal content, imagery, and marketing strategies on OTA/distribution sites through quarterly catch-ups with market managers.
• Oversee content updates on all applicable third-party digital platforms.
• Launch push tactical offers to in-house guests on applicable platforms.

Paid Channels:

• Develop and monitor paid search/display campaigns to ensure constant enhancement.
  Analyze campaign returns and performance, recommending and activating budget or campaign changes as needed.
• Ensure campaigns feature relevant and updated content.

Social Media:

• Enhance the hotel's presence on owned social media accounts and select social media sites in line with corporate guidelines.
• Create and manage a social media calendar.
• Oversee social media paid campaigns, consistently driving performance metrics such as fan base engagement and leads.
• Coordinate with Quality & F&B Teams to manage guest feedback for response and/or recovery.
• Strategic Planning & Analysis:
  Develop and implement digital marketing strategies through the use of data and analytics via systems such as Google Analytics, Accor/partner platforms to achieve performance goals and align with overall business objectives.
• Collaboration with senior leadership to ensure digital strategies support overall revenue goals. Cross-departmental collaboration, especially with the revenue management, F&B, and convention teams, to ensure all digital efforts are cohesive and aligned
• Staying abreast of industry trends and emerging technologies, ensuring the hotel's digital presence remains competitive and cutting-edge.
• Conduct market research and competitive analysis to inform strategic planning.
• Utilize data and analytics to measure performance and inform decision-making.

Team Leadership & Development:

• Lead and mentor the digital marketing team, fostering a collaborative and innovative work environment.
• Provide ongoing training and development opportunities to team members.
• Set clear performance goals and conduct regular evaluations.
• Budgeting & Financial Management:
• Monitor and maintain the budget for all digital marketing campaigns, ensuring forecast accuracy.
• Gather scope and costs for budgeted items related to digital marketing.
• Plan and prepare for annual budget submission and presentation.
• Compliance & Continuous Improvement:
• Ensure compliance with hotel and department policies and procedures at all times.
• Identify and implement continuous improvement opportunities to enhance digital marketing effectiveness.
• Integrate sustainable digital practices (e.g., reducing digital carbon footprint) and accessibility standards into the digital marketing strategy.

Other Responsibilities:

• Support Quality team in digital reputation management, including handling social media crises, or any digital PR incidents.
• Assist with any other Sales & Marketing projects as requested.
  Perform other duties as assigned by the Management of the Hotel.
  
• Qualifications
  A minimum of 7 years’ experience in performance/digital marketing.
• Experience in the hospitality industry, particularly in hotels or resorts, is an advantage
• Proven track record in activating and coordinating online campaigns.
• Experience with HTML, PPC campaigns, search engine optimization, CRM systems, content management systems (CMS), and marketing automation platforms.
• Advanced knowledge of performance marketing systems, platforms, and hotel and F&B distribution technologies.
• Certifications in Google Ads, Meta Blueprint, and other relevant performance marketing platforms.
• Ability to inspire and lead a team, along with strong interpersonal skills for working across departments and with external partners.
• Stay current with digital marketing trends through continuous learning, which could involve attending industry conferences, earning certifications, or participating in relevant training
• Strong analytical and project management skills.
  

Your Career

Working together with a Systems Engineer, you will be responsible for delivering SD-WAN sales in the region You are the primary point-of-contact for SD-WAN business in the region and are accountable for delivering at above quota sales performance in your region. You are motivated by a hunger to solve critically difficult challenges that face our clients. You develop trusted relationships at a high executive level, focusing on the strategic nature of the partnership. This means that you have a concrete understanding of our product suites, and are able to help identify areas that can be resolved by Palo Alto Networks solutions. 

You will be tasked with bringing the benefits of SD-WAN/SASE solutions to customers. As a key member of the SD-WAN Sales team, you will collaborate closely with cross-functional teams within the region. You will partner closely with Pre-sales Engineers to drive growth for our SD-WAN solution. You will take ownership of growing the SD-WAN business within your respective market by staying at the forefront of industry trends and customer needs.

Your Impact

• Develop and drive the SD-WAN business across the region by building external customer relationships as well as partnering with the core sales team and mapping customer strategies and engagement to drive SD-WAN business
• Facilitate communication on strategic and tactical issues facing our clients and partners
• Maintain continuity and up-to-date knowledge of industry trends, technical developments, and governmental regulations that effect target markets
• Develop market strategies and goals for customers across the SD-WAN portfolio - understand the strategies, goals, and objectives of accounts
• Take full responsibility for accurate sales forecasting by demonstrating in depth knowledge of sales cycles from initial contact through the procurement process
• Domestic travel and possible international travel as necessary

THE CONTEXT _________

Since 1947, the men and women of Parfums Christian Dior have embodied the founding "couturier-perfumer's" unique spirit of excellence, creativity and expertise, both in France and throughout the world. Our House is an open and highly-focused collective, a leader that thrives on the creativity of all its stakeholders. Our collective passion and our heritage, full of authenticity and dream, make us move forward and reinvent ourselves.

By revolutionizing the codes of French style and luxury through perfumes, and combining tradition with daring makeup and innovative skincare, we are reinventing every day the Dior style and its compelling, joyful and absolute beauty. Our stimulating missions give our employees the opportunity to develop new skills, overcome spectacular challenges and reveal their talent.

To go further, with Dior. 

YOUR MISSION _________

Sellout Performance Report and Tracking (50%)

• Quarterly Beaute Research analysis on market trends/evolution and Gap-to-leadership
• Monthly Sellout Report analysis and tracking for all TR APAC markets
• Preparation of the Yearly Travel Exclusive (TREX) Roadmap
   

Go To Market Seminar Preparation (20%)

• Coordinate with Category Manager and assist with the preparation of Go-To-Market presentations, booklets and assortment analysis review (in/out strategy)
• Facilitate the Go To Market Seminar particularly on the planning, organization & coordination

Launch Preparation (10%)

• To support Category Managers with 360 Launch Event Pack preparation, including coordination with other functional marketing teams and dissemination to all TR APAC markets
• To build Post Launch Report alongside with Category Managers and identify key areas of improvement for 3-star launches across all axis

Competition Study (5%)

• Timely competitor study: Build monthly presentation deck to share competitor launches and interesting innovations to support Category managers in Novelty launch development
• Deep dive in Chinese markets/trends on social media (Little Red Bok, Douyin, Tiktok) to identify key beauty trends  

Support for Preparations on Key Meetings & other adhoc tasks (5%)

• Prepare and support with Data and Performance Analysis for Retailer meetings
• Operational support and coordination for key meetings (i.e Gifting, Organization etc)
• Weekly Marketing Newsletter preparation
• Weekly DiorINFO downloads
• Weekly Product Order support & coordination across TR APAC Regional Marketing Team

WHAT CAN WE OFFER?  _________

• A challenging role in a fast moving, ambitious environment, with daily learning opportunities and passionate team members.
• Beyond this role, your development is a pillar of our ambition. Parfums Christian Dior, as part of LVMH, offers a Career perspective with a worldwide presence and continuous growth within 75 distinguished Houses. 

So, How Far Will You Take Dior?

Feeling is believing Fresh is sensorial beauty with proven results. The experience of our products—the textures and scents that ignite all your senses—is what sets them apart. But they are also scientifically proven to work extremely well. It’s this combination of high efficacy and amazing sensations that fresh is known for, and why those who know us love us. Join us for this internship opportunity and craft the future with us.

Opportunities & Exposure

1. Brainstorm and collaborate with the team to conceptualize, visualize, design and execute creative content and layouts to support SEA-Oceania regional marketing & local markets' campaigns
2. Understand business and marketing directives and brief and transform them into an array of marketing design
3. Design and produce marketing collaterals for print and digital, including websites, EDM, social media, brochures, banners, packaging print and other marketing materials with understanding of market design preferences
4. Utilize designs to convey effective messages to audiences to achieve business goals

1. TRADE MARKETING PLAN

• Oversee the animation calendar to ensure it is fully updated.
• Manage and update the full-year Trade plan according to changes from markets, and carry out detailed analysis of trade data by axis and by market.

1. TRADE COORDINATION & OPERATIONS

• Assist the Trade Marketing Executive to design customer journey and manage the trade operational execution (brief to designer team and coordination with markets).
• Developing trade tools adapted to TR APAC markets for all Travel Retail activations across the region.
• Liaise with external suppliers to ensure efficient coordination of trade tool production and delivery to the Local Markets

1. MARKETING LAUNCHES PREPARATION

• Preparation of 3 axis launch packs with information from headquarter and adapt to Travel Retail market.
• Help to update 360 launches prior to launch.

1. COMPETITION RESEARCH AND ANALYSIS

• Prepare newsletter detailing key competitor animations to ensure the team has the latest market information.
• Follow-up on China local market activities: Little Red Book, Tmall, Weibo.
• Mystery shopping in local market to monitor competitor animations.
• Conduct in-depth research about industry best practice in terms of trade retailtainment and customer journey innovation (ability to leverage on Chinese sources would be an advantage).

1. TRANSLATIONS
   • Create Chinese translations for regional GWP showcards.
   • Support the Trade Marketing Executive in Chinese-English translation.

As the Senior Marketing Manager for FHA, you will be responsible for the strategizing, planning, development and implementation of marketing activities and campaigns for the events, with the core KPIs of delivering good and quality attendance and attendees’ experience.

PRINCIPAL DUTIES AND RESPONSIBILITIES:

• Design and execute brand communications strategies and marketing plans for the events, as well as result-driven marketing promotions campaigns
• Develop marketing and client engagement strategies and initiatives for the Asia region to enhance Events awareness, drive sales and grow market share. Then work hands-on with members of the Marketing team to deliver each initiative on the marketing calendar
• Develop regional digital and social media strategies in line with event branding guidelines and campaigns, leveraging local insights and influencers to build brand awareness 
• Work closely with key stakeholders to gather audience and commercial insights, develop a data driven POV on what motivates our buyers, and execute effective, measurable marketing campaigns
• Track responsible budgets and investments, ensuring budgets are managed in a timely manner and evaluate effectiveness and relevant performance metrics
•    support competitive benchmarking and provide data-driven insights and best practices for strategic planning;
•    Manage content, social media, creative and marketing agencies and suppliers for identifying market opportunities and delivering aligned impacts
•    Works closely and collaboratively with the Event and Sales team to plan and execute the event’s entire marketing campaign. 
•    Work with trade media and partners such as trade associations to extend promotional reach
• Onsite event management including but not limited to
  • Pre-registration and onsite registration
  • Supervision of survey temps to ensure quality insights are captured
  • Obtaining exhibitor and visitor quotes

Ready to play ?

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